Influencer Marketing Manager, Lume and Mando

About the Company

Founded in 2017, Lume is a transformative personal care brand focused on normalizing body odor beyond pits. The company offers a full‑body deodorant category with anti‑perspirants, aluminum‑free deodorants, body washes, creams, cleansing bars, and laundry sprays. In late 2022, Lume launched a men’s line called Mando. Both brands are part of Mammoth Brands, the modern CPG company behind Harry’s, Flamingo, Lume, Mando, and Coterie.

About the Team

The Integrated Communications team drives awareness and brand love for Lume and Mando. The team shapes voice, amplifies messages through creators and earned moments, and ensures storytelling connects authentically with audiences. The environment is collaborative, fast‑moving, and culturally plugged‑in, balancing creative instincts with strategic thinking.

About the Role

The Influencer Marketing Manager will define how Lume and Mando appear through creators—selecting partners, shaping collaborations, and turning authentic creator love into meaningful brand impact. The role requires a deep understanding of internet culture, strong relationship skills, and the ability to balance creativity with performance‑driven thinking.

Responsibilities

• Lead the development and execution of Lume and Mando’s influencer strategies to drive brand awareness, engagement, and cultural relevance.
• Own end‑to‑end execution of all sponsored creator partnerships, including casting, briefing, content review and approvals, day‑to‑day communications, and post‑campaign performance recaps.
• Develop, manage, and scale Lume + Mando’s gifting programs to nurture long‑term creator relationships and sustained brand affinity, covering creative ideation, creator selection, and mailer execution.
• Lead and support influencer contract negotiations, covering deliverables, timelines, usage rights, and pricing.
• Collaborate cross‑functionally with Social, Performance Marketing, Events, and Brand teams to ensure alignment across channels and identify organic, on‑brand creator opportunities.
• Support and amplify key brand moments (e.g., launches, events, major campaigns) through high‑impact creator partnerships.
• Analyze campaign and creator performance data and translate insights into actionable recommendations for future strategy, creator selection, and content optimization.

Qualifications

• Bachelor’s degree required.
• Experience in influencer marketing with a track record of managing high‑impact influencer collaborations.
• Experience working with an influencer agency.
• Deeply consumer‑centric and trend‑driven; able to uncover emerging trends and creators and translate them into branded content.
• Excellent communication skills with the ability to inspire and motivate cross‑functional partners.

Benefits

• Medical, dental, and vision coverage.
• 401(k) match.
• Equity in Mammoth Brands.
• Flexible time off and working hours.
• L&D stipend.
• 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years.
• 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood.
• Fun in‑person and virtual events, including happy hours, team‑building activities, and rooftop parties.
• Free products from the Lume and Mando family of brands.
• In‑office work Tuesdays, Wednesdays, and Thursdays at a 70,000 sq ft SoHo office with bagels on Wednesdays, lunch on Thursdays, and fully stocked kitchens.

Pay

The base salary hiring range for this position is $100,000 – $130,000, with the final compensation offer based on the candidate’s location, skill level, and experience.

Schedule

Hybrid model: in‑office Tuesdays, Wednesdays, and Thursdays; remote work on other days.