Influencer Marketing Coordinator
Glossier, Inc. · Los Angeles, CA · 1 mo ago
Marketing$50k–$65k/yrFull-time
About the role
The Influencer Marketing Coordinator will support the influencer community building and day-to-day talent/campaign management at Glossier. Reporting to the Influencer Marketing Associate Manager, this role sits within the Marketing team.
Responsibilities
- Scout and discover both LA-local and global influencer talent that strategically aligns with brand and campaign goals
- Coordinate offer letters and contracts between agents, talent, and Glossier’s legal counsel
- Manage affiliate program communications, including direct email inquiries, affiliate program content, invitations, and gifting through ShopMy
- Maintain master influencer database, product seeding tracker, and other internal influencer team documents
- Organize and manage beauty closet, replenish product quantities, order new samples, oversee product send-outs/mailers, and entertain VIP guests coming in to shop
- Manage reporting inclusive of post-performance campaign insights, mailer/UGC tracking, and ad-hoc internal presentations
- Partner with the paid media team to identify trending UGC content and oversee communication and outreach to UGC creators
- Handle administrative tasks, including new vendor forms, talent PO’s, and invoices, coordinating with internal finance team to ensure all documents are submitted and invoices paid on time
Qualifications
- 1-3 years experience working in an influencer marketing, affiliate, or similar role that is grounded in relationship management and community
- Previous experience working within a beauty or lifestyle brand and/or agency is preferred
- Passionate about creating best-in-class experiences for both influencer partners & our customers
- Strong external and internal communication skills
- Solid visual and verbal presentation skills
- Exceptional relationship management skills
- Connected to culture and has finger on the pulse of all things influencer industry
- Must be LA-based and able to be in office 3x a week