HUMANLY INC: PRODUCT MARKETING MANAGER

Key Responsibilities

• Understand the customer: Understand the ideal customer profile and key customer use cases, pain points, and how to reach these customers.
• Growth Strategy Development: Craft strategies that resonate with customers and implement a strategy leveraging multi-channel campaigns, including content marketing, paid media, social media, SEO, and email marketing, to drive and nurture leads through the sales funnel.
• Understand the market: Understand the market space and key competitors, their pricing, and create a differentiated messaging that stands out from the competition.
• Experimentation: Design and conduct experiments to continuously optimize conversion rates and the overall user experience.
• Customer Journey Optimization: Work closely with product and UX/UI teams to ensure a smooth and engaging user journey, from the initial website visit through onboarding, retention, and conversion.
• Data Analysis & Insights: Use data analytics tools to monitor key performance metrics, generate actionable insights, and inform campaign decisions.

Who We Are Looking For

• Passion for technology and a comfortable environment in a fast-moving startup.
• Hands-on, detail-oriented, and capable of both tactical and strategic thinking.
• Sincere about the work they do and passionate about getting things done.
• Strong English communication skills.
• A solid understanding of product marketing and marketing channels.
• Prior experience in marketing or growth related to SaaS is a plus.
• Prior experience with SEO optimization is a plus.
• Prior experience with various marketing tools/software is a plus.
• A degree in business or marketing (or equivalent experience).

Benefits & Perks

• Competitive Salary (based on experience)
• Flexible vacation time (and your birthday is always a holiday)
• Laptop/Hardware provided
• Lunch on us every week
• Personal Internet costs on us every month
• Annual education and professional development stipend
• Performance-based equity options
• Opportunity to work on ideas that will change the world

Hiring Process

• Submit your resume
• If you are a good fit, we will request you to write a 1-page brief about a topic.
• Interview and Decision