HubSpot - Sales Enablement CRM Manager

About the role

The HubSpot Sales Enablement CRM Manager will lead the implementation of HubSpot as the single CRM across the Sperber family of companies, with a primary focus on sales enablement, project management, and designing the pipelines, workflows and automation that support how our teams actually sell. This role will own the effort end to end to drive the sales process design, configuration, and adoption, and overseeing the data migration and integrations. It is a project management role with an unusual amount of sales enablement and change management in it. The general managers and sales leaders at our operating companies do not report to this position. Ideal candidates are organized, credible with field and branch leadership, experienced in HubSpot CRM implementations, and comfortable translating sales processes into practical workflows, automation and tools. Excellent writing skills are required for the development of clear and well-documented processes, requirements, sales enablement and training material. Sperber Landscape Companies is a growing family of some of America’s best landscaping businesses, operating from Hawaii to Florida. Our seventeen operating companies — including Cagwin & Dorward, BEMUS, Conserve LandCare, ProQual and Brookstone — keep their names, their teams and their local reputations while sharing the strength of a national organization. We continue to grow by partnering with excellent regional companies. That structure is our advantage, and it is also why this role exists. After launch, this position continues through Phase 2 of HubSpot — including additional sales roles and Construction — until all business unit sales and marketing employees are working effectively in HubSpot and the core sales pipelines, workflows and automation are operating as designed.

Responsibilities

• Own the HubSpot rollout end to end — discovery, sales process design, configuration, testing, launch and post-launch support
• Lead design sessions with sales leaders and users and document requirements for a pipeline architecture that fits how we actually sell: new customers, recurring maintenance contracts and renewals, enhancement and upsell work, irrigation and water management projects, and construction bids
• Design and help configure the deal stages, properties, workflows, automation, quote templates, tasks, notifications and dashboards that make the sales process easier to follow and that branch leaders and sellers will genuinely use — not the ones that merely look complete in a demo
• Manage the project plan and run a phased launch: align stakeholders, track decisions and dependencies, prove the model with a pilot company, then roll