Head of Subscriptions Growth

E-Commerce Manager

You are someone who is enthusiastic about matcha, obsessed with innovation, and loves being a part of a dynamic team.

• Enthusiastic about matcha. The world of matcha is huge, so you should be curious about its benefits, flavor profiles, and methods of preparation.
• Detail Oriented. Take pride in your craft and ensure Vale’s products are consistent, repeatable, and of the highest quality.
• Versatile. Bringing matcha to a billion people is dynamic work! You should be comfortable sharing your expertise in one area, but capable of owning something new in another.
• Excited to be a part of a growing team. Vale is a growing company and we want you to grow with us.
• Hands on. You are a digital operator who can balance strategy with execution. You are excited to own the full e-commerce experience and drive measurable growth.

About the role

You will own Vale’s DTC storefront and online shopping experience, driving traffic, conversion, and revenue across digital channels.

• Own Vale’s storefront including merchandising, UX, and conversion rate optimization
• Plan and execute promotional campaigns, product launches, and seasonal events
• Maintain site analytics and translate data into actionable improvements
• Collaborate with the Experience and Brand teams on customer journey optimization
• Manage the e-commerce tech stack and coordinate with Engineering on platform improvements
• Oversee day-to-day catalog management and content updates
• Report on DTC performance metrics and present findings to leadership

Responsibilities

• Own Vale’s storefront including merchandising, UX, and conversion rate optimization
• Plan and execute promotional campaigns, product launches, and seasonal events
• Monitor site analytics and translate data into actionable improvements
• Collaborate with the Experience and Brand teams on customer journey optimization
• Manage the e-commerce tech stack and coordinate with Engineering on platform improvements
• Oversee day-to-day catalog management and content updates
• Report on DTC performance metrics and present findings to leadership

Requirements

• Legally authorized to work in the United States
• 4+ years of DTC e-commerce management experience
• Deep proficiency with Shopify and experience with CRO methodologies
• Strong analytical skills with Google Analytics, Looker, or similar
• Experience managing cross-functional projects involving Marketing, Product, and Engineering

Qualifications

• $90,000 – $115,000 per year
• Company funded ORCA card
• Medical, dental, and vision benefits
• Annual bonuses

Schedule

• Full-time

Benefits

• Company funded ORCA card
• Medical, dental, and vision benefits
• Annual bonuses