Jobs · Marketing · New York

Head of Small Business Card Products, Director (Hybrid)

Citi · New York, NY · 1 wk ago
HybridMarketing$170k–$300k/yrFull-time

Responsibilities

  • Lead the acceleration of Small Business card growth and customer retention by defining go-forward strategies informed by analytics and market dynamics across small business card products.
  • Own the Small Business cards portfolio P&L end-to-end, serving as the accountable executive for all financial outcomes, performance targets, and ongoing portfolio monitoring — including revenue, credit, and expense drivers.
  • Deliver continuous product enhancements to keep Citi's Small Business cards competitive, including the development of refreshed value propositions and new capabilities across existing and emerging channels.
  • Partner with key stakeholders to drive customer engagement and deliver against key drivers and P&L imperatives. Partner across functions to resolve customer issues, improve core customer experience, and deepen engagement with Citi’s Small Business Banking segments.
  • Build and manage external partnerships and deployment opportunities to expand the reach and impact of Small Business products.
  • Lead, develop, and support a team dedicated to the small business segment, instilling a culture of accountability, commercial discipline, and continuous development.
  • Embed a strong risk and control mindset into all business decisions — upholding Citi's policies, ethical standards, and regulatory obligations, escalating issues with transparency, and holding the team accountable to the same standards.
  • Ensure compliance and consistency with Citi’s Compliance & Control policy and local regulatory guidelines.

Qualifications

  • 15+ years sales management experience.
  • People management experience.
  • Extensive experience in the small business banking segment.
  • Deep knowledge of consumer/small business banking products and the competitive landscape, with the ability to translate market insight into clear commercial strategy.
  • Record of delivering and managing P&L outcomes in a metric-driven environment.
  • Proven ability to collaborate across functions, leading and working alongside key internal and external partners to deliver shared outcomes.
  • Solid understanding of compliance obligations and regulatory requirements in a consumer financial services context, with a clear commitment to ethical conduct and risk-aware decision-making.

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