Head of Rewards Portfolio

Job Description

U.S. Bank is seeking a strategic and results-driven General Manager to lead our Rewards Products credit card portfolio. This role has full P&L accountability and is responsible for the end-to-end strategy, performance, and evolution of a complex, scaled rewards ecosystem.

Key business responsibilities

• Full Portfolio & P&L Ownership: Serve as General Manager accountable for the Rewards portfolio, encompassing nine products and approximately 1.3 million accounts, representing: $20B in sales, $3.4B in average net receivables (ANR), and $482M in annual revenue.

• Product Strategy & Modernization: Lead the design and execution of a next-generation Rewards product suite and feature set that addresses evolving customer needs and drives Top of Wallet (TOW) behavior, while strategically sunsetting legacy rewards offerings.

• Customer Value & Experience: Develop compelling benefits and experiences that customers actively use and value across spending, borrowing, and redemption moments, reinforcing long-term engagement and advocacy.

• Platform Transformation: Drive required changes and enhancements across points and travel platforms to meet and exceed customer expectations, ensuring scalability, reliability, and seamless integration into the broader ecosystem.

• Customer Acquisition & Onboarding: Grow new customer acquisition through targeted marketing strategies and streamlined onboarding experiences that convert prospects into loyal customers—making it easy to apply, get approved, and begin using confidently from day one.

• Digital-First Experience Design: Reimagine end-to-end customer interactions through a digital-first (mobile-led) lens, delivering seamless, intuitive, and data-informed experiences that strengthen brand connection and empower customers.

• Sustainable Growth & Risk Management: Drive portfolio growth within defined return and loss hurdles through disciplined, risk-based pricing and decisioning integrated across the full customer lifecycle.

• Interconnected Growth & Relationship Deepening: Increase products-per-customer and overall relationship tenure by enabling and accelerating interconnected growth across the broader U.S. Bank ecosystem.

• Servicing Excellence & Advocacy: Maintain a relentless focus on identifying and eliminating customer pain points, ensuring every servicing interaction is seamless, intuitive, efficient, and contributes to higher customer advocacy scores.

Qualifications

• Extensive senior leadership experience managing large-scale consumer financial products with full P&L accountability

• Proven track record of building and transforming product portfolios at scale

• Deep expertise in customer-centric product design, digital experiences, and lifecycle management

• Strong business judgment with experience balancing growth, risk, and return objectives

• Demonstrated ability to lead cross-functional teams across product, marketing, risk, technology, finance, and operations

• Proven leadership and judgment to hire, develop, and retain diverse and effective leaders who lead through change

• Executive presence with the ability to champion change across a large organization and directly and indirectly influence senior-level management and key stakeholders

• Highly relational with a proven track record of influencing senior executives