Head of Retail

About SimpliSafe

We're a high-tech home security company passionate about protecting the life you've built and our mission of keeping Every Home Secure. Our culture values career growth, collaboration, and innovation, offering a no-ego environment where you can make a significant impact on the lives we protect. We aim to help you grow and thrive while disrupting the home security space.

About The Role

This role is for a hands-on retail leader who owns relationships, numbers, and outcomes. You will drive joint business plans with buyers and defend the P&L internally. This position blends strategy with execution, requiring you to sharpen account strategies, tighten execution, and build operating rhythms while setting multi-year direction. You will move fluidly between big-picture strategy and detailed, hands-on work.

As Head of Retail, you will own SimpliSafe's retail channel, including partner relationships, P&L, account plans, and strategic direction. You will deepen and expand relationships across big-box, mass, club, and online retail, bring new products to market, drive sell-through, and grow our category share. You will set marketing and promotional strategies, lead a team of account managers and specialists, and partner with Product, Marketing, Finance, and Supply Chain.

Responsibilities

• Own SimpliSafe's retail partnerships across big-box (e.g., Best Buy), mass and club (e.g., Costco, Walmart, Target), and online retail (e.g., Amazon). Build trust with buyers, run joint business planning, and expand existing accounts while opening new ones.
• Own the retail P&L, building and managing account plans against clear targets for revenue, margin, and share. Be accountable for the numbers and determine the best next moves.
• Drive sell-through at the shelf and grow SimpliSafe's share of the home security category through the right assortment, placement, price, and promotional support.
• Bring new products to market through the retail channel, partnering with Product and Marketing to secure distribution, shelf space, and successful launches.
• Own the marketing and promotional strategy for the channel. Build promotional calendars, plan and manage trade spend, and measure effectiveness.
• Lead, mentor, and grow a team of account managers, channel specialists, and analysts. Foster an environment of accountability, transparency, and ownership.

Requirements

• Deep retail expertise with a track record of owning and growing retail accounts and channels.
• Experience selling hardware or subscription services through retail channels, ideally in a considered-purchase or D2C-meets-retail environment.
• Past P&L ownership with strong command of retail economics (revenue, margin, trade spend, sell-in vs. sell-through, share).
• Strong retail relationships and account management skills; someone buyers trust and want to plan with.
• Firm grasp of promotional calendars and how to plan, fund, and measure promotional activity that drives sell-through.
• Experience leading and developing a team of account managers, specialists, and/or analysts.
• Comfort building and rebuilding processes, account strategies, and team operating rhythms from the ground up.
• Ability to flex seamlessly between high-level strategy and hands-on execution.
• Comfort using data to tell the story of channel performance and drive decision-making.
• Collaborative mindset; values teamwork, co-creation, and accountability over individual ideas.

Values

• Customer Obsessed: Build deep empathy for customers and put them at the core of our work.
• Aim High: Challenge ourselves and others to raise the bar.
• No Ego: Maintain a "no job too small" attitude with an open, inclusive, and humble style.
• One Team: Take a highly collaborative approach to achieving success.
• Lift As We Climb: Invest in developing others and help those around us succeed.
• Lean & Nimble: Work with agility and efficiency to experiment in ambiguous environments.

Benefits

• A mission- and values-driven culture with a safe, inclusive environment for growth and thriving.
• Comprehensive total rewards package supporting wellness and security for employees and their families.
• Free SimpliSafe system and professional monitoring for your home.
• Employee Resource Groups (ERGs) for networking, mentorship, development, and advocacy.

Pay

The target annual base pay range for this role is $201,200 - $268,200. This range is based on a market-based compensation approach and is adjusted annually. Individual compensation packages consider job-related skills, experience, qualifications, work location, and other relevant business factors. Beyond base pay, the Total Rewards package may include participation in an annual bonus program, equity, and other forms of compensation, along with a full range of medical, retirement, and lifestyle benefits.