Head of Marketing

About the role

You will be working on both digital and field marketing materials to target two main populations: physicians and administrators.

You will also help in managing the operation of the outbound SDR team and recruiting and building of a marketing and partnerships division at Syntra.

Responsibilities

• Conducting market research and analysis to inform marketing strategies
• Developing and executing digital marketing campaigns to increase brand awareness and drive leads
• Creating and maintaining marketing materials such as brochures, presentations, and web content
• Managing the outbound sales development representative (SDR) team
• Recruiting and building a marketing and partnerships division at Syntra
• Collaborating with the product and engineering teams to ensure marketing materials align with product features and capabilities

Requirements

• 6+ years of experience in conducting marketing for a healthcare company either in health IT, pharma, or medical devices
• Strong understanding of healthcare industry trends and regulations
• Proven ability to develop and execute successful marketing campaigns
• Excellent communication and interpersonal skills
• Ability to manage and motivate a team

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field
• Experience with healthcare technology products and services
• Knowledge of healthcare regulatory requirements and compliance

Skills

• Strategic thinking and planning
• Project management
• Team leadership and collaboration
• Content creation and design
• Market research and analysis

Benefits

• Competitive salary range of $125K - $200K
• Flexible work schedule
• Opportunities for growth and advancement within the company
• Healthcare benefits package

Pay

• $125K - $200K

Schedule

• Full-time