Head of Marketing

About the role

We're looking for our first full-time marketer to own everything marketing at Intryc. From the words on our homepage to the booth at CCW Vegas.

Responsibilities

• Brand, messaging and positioning: sharpen who Intryc is for, what we stand for, and why we win against legacy QA vendors and other AI startups in the CX space. Write the words yourself.
• Events: plan and execute Intryc's presence at industry events (Customer Contact Week, ICMI, Reuters CX, YC events) and run founder-led dinners and roundtables with CX leaders. End-to-end: venue, list, run-of-show, follow-up.
• Social media strategy and campaigns: build Intryc and our founders into category-defining voices on LinkedIn (primary), X, and YouTube. You write the posts and ship the campaigns.
• SEO and GEO: own all search. Both classic SEO (rank for the queries our buyers run today) and Generative Engine Optimization (be cited when CX leaders ask ChatGPT, Claude, Perplexity, and Gemini about QA tools).
• Content coordination: orchestrate content across blog, customer stories, webinars, podcasts and thought leadership; partner with founders, customers and external creators.
• Performance ownership: set, track and report weekly on the metrics that matter: organic pipeline, MQLs from events, branded search volume, share of voice, content engagement, and CAC payback by channel.
• Have 3+ years of B2B SaaS marketing experience and have personally shipped campaigns end-to-end, not just managed people who did.
• Are a strong writer. You can ghostwrite a LinkedIn post for a founder that sounds like the founder, not like marketing.
• Are scrappy. You'd rather use Figma Make + Webflow + a free tool stack and ship today than spec out a $50K agency project.
• Move fast, have a strong bias for action and don't shy away from stepping on toes.
• Have worked in a high-growth, fast-paced environment (ideally another startup) and can drive things forward with relatively little oversight.
• Care about CX, customer support, or AI infrastructure. Bonus if you've sold to or worked with CX/Support leaders before.
• Video editing chops (Premiere, CapCut, Descript) we want to ship a lot of short-form video.
• Hands-on content production experience: podcasts, webinars, founder-led video.
• Experience marketing technical AI products to non-technical buyers.

Qualifications

• 3+ years of B2B SaaS marketing experience
• Strong writing skills
• Scrupulous attention to detail
• Ability to work independently and manage multiple projects simultaneously
• Experience with Figma, Webflow, and free tool stacks
• Experience with SEO and Generative Engine Optimization
• Experience with content coordination and performance tracking
• Experience with video editing and content production
• Experience marketing technical AI products to non-technical buyers

Benefits

• Generous stock options
• Competitive salary
• Remote-first policy with 25 days of holiday a year plus bank holidays
• Pension plan
• Private health insurance
• All the latest tech equipment

Pay

$150K - $180K

Schedule

In-office 5 days a week in San Francisco