Jobs · Marketing · New York

Head of Marketing

Capsa AI · New York, NY · 2 mo ago
On-siteMarketing$270k/yrFull-time

Role

The Head of Marketing will define how Capsa shows up to the market and build the marketing engine that turns fast growth into hyper growth. This is the first senior marketing hire and it owns the function end to end.

Team

Marketing

Experience Required

B2B SaaS. Private capital or financial services a strong plus.

The Opportunity

  • The narrative. What Capsa stands for, who it's for, and why it matters.

  • Founder voice. Work directly with the founders to shape the public-facing message and positioning of a category-defining AI company.

  • World-class content. Visual and video-led work that earns attention on LinkedIn, in inboxes, and across every channel that reaches private capital.

  • Credibility, not noise. The demand engine. An inbound machine that compounds month on month.

  • The measurement model. Reach, engagement, brand affinity, pipeline influence. Targets that mean something, reported in a rhythm the company can trust.

  • Brand and presence. Website, design system, social, PR, owned events, executive briefings. The parts of the experience customers and candidates feel before they ever talk to us.

  • Team and operating model. Build the team behind you. Set the cadence, the budget rhythm, and the working relationship with sales and product.

Why Capsa

  • Exceptional traction. 15x ARR growth in 12 months, PMF with top PE funds managing over $1tn AUM.

  • Define the function. First senior marketing hire at a category-defining AI company.

  • Build it, don't inherit it. Direct line to the founders. Partner with the CEO and CRO on positioning, narrative, and how Capsa earns the right to be the category leader.

  • Backed by the best. Top VCs and senior PE execs from Warburg Pincus, KKR, and Goldman Sachs.

  • Major upside. Meaningful equity in a company growing 15x year on year.

  • Track record 8+ years in B2B SaaS marketing. Including scaling a function through Series A or B. You know what this stage looks like because you've been there.

  • Pipeline contribution under your name. You've carried a marketing-sourced pipeline number and hit it. Comfortable being measured the same way sales is measured.

  • Exceptional storyteller. You can take a complex idea (technical or otherwise) and turn it into a narrative that earns attention.

  • Private capital is not an easy subject. The right candidate makes it feel inevitable.

  • PR, comms, and social. You've run PR programmes, managed agencies, helped founders show up well in the press and on stage, and built social campaigns that actually move attention.

  • A portfolio that shows taste. Originality, quality, and a clear point of view. We'd like to see what you're proud of.

How You Operate

  • Strategic and hands-on. You can write a board narrative and a launch email in the same day.

  • Senior enough to define the function, hands-on enough to ship the work.

  • Strong point of view. You walk in with conviction about what good looks like, and you can defend your plan.

  • You want to define how Capsa shows up. Low ego, high ownership, bias for action over planning theatre.

  • Direct communicator. You make decisions, write them down clearly, and tell the team why.

  • Comfortable disagreeing with founders when you believe you're right.

  • Genuinely curious about AI. Using it to compound your own output and building it into how the function operates.

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