HEAD OF APPRENTICESHIP SALES

HomeVacanciesCandidate SpotlightAbout UsReviewsLet’s Talk Brief Us Candidate Registration 0161 320 3793 Head of Apprenticeship Sales Location: Hybrid / Home based with some travel to HQ Salary: £40-50,000 + Commission / Bonus + Benefits Type: Full-time, Permanent Our client are a high-performing apprenticeship training provider with a strong reputation for delivering high-impact learning and workforce development solutions across the UK. As a trusted partner to employers, they support both levy-paying and non-levy organisations with tailored apprenticeship programmes that align to business needs and national skills priorities. They are now seeking a commercially astute, results-driven Head of Sales to lead our national new business sales and employer engagement strategy. Role Overview The Head of Sales will take full ownership of our new sales and business development strategy, with accountability for revenue growth and new employer acquisition. This strategic leadership role requires deep knowledge of the UK apprenticeships landscape, exceptional commercial acumen, and proven success in scaling sales functions within regulated, target-driven environments. Key Responsibilities Strategic Leadership Develop and implement a national new business sales strategy to drive apprenticeship growth and employer partnerships Provide market insight to shape commercial decision-making and futureproof our clients competitive position Set and monitor ambitious sales targets in line with operational delivery and funding capability Identify new market opportunities (sectors, regions, or funding streams) to accelerate growth Employer Engagement & Business Development Lead on the acquisition and retention of employer clients across multiple sectors Cultivate relationships with senior decision-makers, HR leaders, and L&D stakeholders in both levy and non-levy paying organisations Represent the provider at sector events, networking forums, and policy roundtables to raise brand visibility Design bespoke workforce development solutions that integrate apprenticeships and employer goals Sales Operations & Performance Management Build and manage a high-performing sales team Ensure effective use of pipeline forecasting, and performance tracking tools Develop structures, training programmes, and incentives to drive performance and retention Cross-functional Collaboration Work closely with Operations, Curriculum, Compliance, and Marketing to align business development with delivery capacity and funding rules Contribute to tender and bid activity for national contracts Ensure sales processes are fully compliant with DfE, Ofsted, and other relevant regulatory frameworks Essential Requirements Significant senior sales leadership experience within the UK apprenticeship or training sector Deep understanding of ESFA funding rules, levy systems, and the UK skills policy environment Demonstrated track record of exceeding commercial targets and driving business growth Strong leadership and team development skills across remote and on-site teams Proven experience in selling into complex organisations, from SMEs to large corporates Excellent negotiation, presentation, and stakeholder management capabilities. Desirable Experience with tendering for government or corporate apprenticeship contracts. Network of employer contacts and industry bodies across priority sectors (e.g. digital, healthcare, construction, finance). Knowledge of Ofsted frameworks and quality assurance in apprenticeship delivery. Relevant qualifications in leadership, sales, or vocational education. What We Offer Competitive base salary + performance-based bonus structure Pension, and additional benefits package Flexible and hybrid working opportunities Autonomy and influence at a senior leadership level A dynamic, mission-led organisation making a tangible difference to people’s lives To apply for the role of Head of Sales please email your cv to tina@tinalaceyrecruitment.com or call 0161 320 3793 / 07866625747 Tina Lacey Recruitment is a specialist recruitment agency dedicated to the skills, training and employability sectors nationwide. We are committed to giving full free pre-interview advice and guidance right throughout the interview process. Job Application Job Title Name * Name First First Last Last Email * Phone * Comments Optional: If you'd like to add a few words to support your application Request a convenient date/time for us to call you CV Upload Maximum file size: 5MB Please ensure files are under 5mb and are supplied as either a .pdf, .doc, .docx or .odf If you are human, leave this field blank. So we can start to help you with your next move please complete the application form above. Alternatively if any of our roles haven’t caught your eye, please complete the candidate registration or call us on 0161 320 3793 So we can start to help you with your next move please complete the application form above. Alternatively if any of our roles haven’t caught your eye, please complete the candidate registration or call us on 0161 320 3793 Copyright © 2021 Tina Lacey Recruitment Powered By Spotlight Studios Copyright © 2021 Tina Lacey Recruitment Powered By Spotlight Studios Tina Lacey Recruitment Ltd are a Company Registered in England and Wales 09744367