GTM Architect
Solution Design & Strategy
Collaborate with agile teams to design GTM stack and CRM solutions across the revenue engine. Translate business requirements into technical designs and actionable user stories.
Documentation
Create clear visual and written blueprints (including ERDs, system context, and data diagrams) that provide technical guidance and business context for development teams.
Communication & Leadership
Provide direct technical leadership to stakeholders and teams. Advise leadership on process improvements and serve as the expert on RevOps data initiatives.
Mentorship
Mentor developers, offering direct guidance on technical issues and complex work items.
Adaptability
Navigate ambiguity by making fast, informed decisions, identifying risks, and providing clear mitigation strategies.
Continuous Learning
Stay current with MarTech, SalesTech, and AI automation trends, sharing best practices with the team.
Qualifications & Skills
- Platform Expertise: Extensive experience architecting Salesforce and CRM platforms, focusing on advanced automation (Flows), custom development, CI/CD pipelines, and native data integrations.
- Technical Acumen: Deep experience managing the GTM customer data lifecycle across critical platforms: CRM: Salesforce, Marketing Automation: HubSpot, Salesforce Marketing Cloud, Data Warehousing & CDP: Snowflake, Salesforce Data Cloud.
- Architectural Experience: Hands-on experience with event-driven architecture, API integrations, real-time data pipelines, and enterprise messaging.
- Methodology: Proven experience in Agile environments using lifecycle management tools like Jira.
- Communication: Strong ability to translate complex GTM technical architecture into clear business value for developers, business stakeholders, and executives.
Qualifications
- Education: Bachelor's degree in Computer Science or equivalent experience.
- Experience: 10+ years delivering solutions leveraging out-of-the-box functionality as well as building customized solutions using Salesforce Sales, Service, Experience, and Data Cloud cloud tools.
- Systems: Experience with software development tools such as Jira, Git, Gearset. An understanding of .Net services, Kafka (Messaging), Snowflake (Data Lake).
Additional Requirements
- Managerial Requirements: N/A
Physical Requirements
- Able to lift up to 20 pounds occasionally / sparingly (office supplies, packages, samples).
- May need to bend, reach, walk, or stoop occasionally.
- Prolonged periods sitting at a desk and working on a computer.
Travel Requirements
- May be required to travel between Cambria locations.
Pay
Cambria’s starting salary range for this position is $146,000 - $191,000. Salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the target for new hires for the position. Individual pay is determined by several factors, including work location, job-related experience, and relevant education and/or training.
Benefits
- Health and Dental Insurance
- Paid Time Off
- 7 paid Holidays
- 401(k) plus matching
- Discretionary Profit Sharing
- Flexible Spending Account
- Life, Supplemental Life, and Disability Insurance
- Referral Program
- Tuition Reimbursement
- Employee Assistance Program
- Employee Discount and Professional Development Assistance
About the Role
The GTM (Go-To-Market) Architect is a strategic and consultative role on the Cambria Digital Transformation Team. This person provides technical guidance and strategic direction to design, integrate, and optimize the software systems fueling our revenue engine.
Responsibilities
This role is responsible for the planning, analysis, and architectural definition of future capabilities across our Go-To-Market (GTM) technology stack, ensuring seamless alignment between sales, marketing, and customer success.
Requirements
You will define technical approaches that solve business problems—such as fixing data flow issues between CRMs, building robust marketing/sales data pipelines, and implementing marketing attribution models—to drive measurable growth and sales efficiency.
Qualifications
- Extensive experience architecting Salesforce and CRM platforms, focusing on advanced automation (Flows), custom development, CI/CD pipelines, and native data integrations.
- Deep experience managing the GTM customer data lifecycle across critical platforms: CRM: Salesforce, Marketing Automation: HubSpot, Salesforce Marketing Cloud, Data Warehousing & CDP: Snowflake, Salesforce Data Cloud.
- Hands-on experience with event-driven architecture, API integrations, real-time data pipelines, and enterprise messaging.
- Proven experience in Agile environments using lifecycle management tools like Jira.
- Strong ability to translate complex GTM technical architecture into clear business value for developers, business stakeholders, and executives.