Growth Marketing Manager: Paid Media (Social & Search)
NoGood is an award-winning, tech-enabled growth consultancy that has fueled the success of some of the most iconic brands. We are a team of growth leads, creatives, engineers, and data scientists who help unlock rapid measurable growth for category-defining brands. We bring together the art and science of strategy, creative, content, and growth expertise into a single cohesive team, powered by robust data analytics and proprietary AI tech. Based in NYC, we support partners globally, with a client roster that includes VC-backed startups, scale-ups, and Fortune 500 companies such as Nike, Oura, Spring Health, TikTok, Intuit, and P&G.
About the role
We are seeking talented performance marketers to join our fast-paced team and drive results across multiple digital channels. This role offers the opportunity to work with category-leading brands while staying at the forefront of digital marketing innovation in a collaborative agency environment. You will specialize in Paid Media (Social and Search), developing compelling marketing strategies that engage target audiences and drive consumer action.
Responsibilities
- Become an expert on our clients' brands and goals and develop creative solutions that scale their Paid Media efforts efficiently.
- Own brand outcomes from strategy to campaign/ad set/ad launches for a portfolio of clients across verticals (B2B, Healthcare, D2C).
- Provide strategic insight on emerging trends and industry developments as they impact the social media/paid search landscape.
- Hands-on-keyboard experience managing campaign setup, targeting, bidding, and ongoing optimization to hit CPA, ROAS, CPL, and other growth goals.
- Lead experiments and multivariate testing to continuously improve performance for managed channels.
Requirements
- Minimum 3+ years of experience in Paid Social (Meta platforms, LinkedIn, TikTok, Reddit).
- Minimum 3+ years of experience in Paid Search (Google Ads and Bing Ads).
- CRO experience is a plus; if you are not proficient yet, we will provide opportunities to learn on the job.
- Spent at least 7 figures in ad spend ($1 million - $10 million minimum) across your career, with a focus on efficient spending.
- Fundamental understanding of how Paid Social and Paid Search work together and within the broader landscape of Digital Marketing.
Skills
- Analytical and obsessed with achieving client KPIs.
- Strong attention to detail with systems in place to QA your work.
- Hungry to learn, passionate, and highly competent.
- Excellent written and verbal communication skills.
- Master at balancing competing priorities and holding stakeholders accountable.
- Creative and strategic thinker who pushes boundaries with forward-thinking ideas.
- Stays ahead of performance marketing trends, tools, and platform updates.
- Thrives in a fast-paced environment.
- Team player who collaborates well with cross-functional squad members.
- Understands how to leverage AI to improve quality and efficiency of output.
Benefits
- Base Pay + Profit Sharing & Commissions Opportunities.
- Premium Medical, Dental & Vision Coverage.
- Hybrid work environment (NYC HQ and remote globally).
- Home Office Stipend.
- Unlimited PTO Plan.
- Paid Parental Leave Plan.
- 401(k) Plan with Employer Matching.
- Mentorship & Career Growth Support.
- Access to Top-tier Resources & Industry Experts.
- Quarterly Team Trips (Onsite and Offsite).
- Gym, Wellness, and Access to Mental Health Plans.
- Free Lunch, Snacks, Cold Brew, & Happy Hours.
- Endless Opportunities to Lead & Succeed.
- Ongoing Employee Development Programs.
Pay
The compensation range for this position is $65,000-$100,000 base pay plus bonus.