Growth Marketing Lead, Industry Marketing - North America

The Role

The Growth Marketing Lead for industry marketing will provide hands-on marketing activation to generate demand for Aon solutions targeted at a pre-assigned set of industries in North America. This role will plan and deliver aligned marketing campaign tactic activations based on specific industry growth priorities in the region. This role reports into the Industry Marketing Leader – North America and partners with the related buyer, solution line and commercial leaders to help execute a strategic marketing and communications plan that drives growth for Aon in North America.

About Aon

Aon is in the business of better decisions. At Aon, we shape decisions for the better to protect and enrich the lives of people around the world. As an organization, we are united through trust as one inclusive team and we are passionate about helping our colleagues and clients succeed.

What The Day Will Look Like

• Partners with Campaign Planning and Analytics team on designing demand programs that generate marketing qualified leads for the business
• Working closely with colleagues in the Marketing and Communications Centers of Excellence, manages event strategy, campaign design and delivery, and sales material development and support
• Key liaison between industry leadership and the Global Marketing and Communications function regarding business marketing needs and reporting
• Liaison with Marketing Campaign Planning and Analytics team regarding analysis and overall metrics and reporting on programs
• Act as an Aon brand ambassador who is closely aligned with the “Aon Story”, encompassing brand strategy, messaging, and storytelling

Skills And Experience That Will Lead To Success

• 7+ years of professional B2B and marketing communications experience
• Demonstrated skills in messaging and positioning offerings
• 2+ years of team management experience
• Excellent written and oral communication skills
• Strong project management and organizational skills with the ability to execute programs with speed, accuracy, and efficiency
• Understanding of business analytics, measurement, and dashboards
• Excellent cross-group collaboration skills and ability to impact outcomes in a matrixed environment
• High attention to detail and ability to manage multiple, competing priorities simultaneously
• Demonstrated ability to operate both strategically and tactically in a high-energy, fast-paced environment with the keen ability to manage many multi-faceted projects at once