Growth Marketing Lead

Demand generation and referral growth

• Channel strategy across SEO/GEO/SEM, email, social, and events — with a focus on driving referrals from health system partners and clinicians

Content and thought leadership

• Build and execute a content engine that positions Amae as the authority on serious mental illness care — blog, LinkedIn, newsletters, and more

Brand voice and positioning

Collaborate with co-founders and our PR firm to evolve Amae’s brand identity, messaging architecture, and tone of voice as we scale

Patient and family marketing

• Develop campaigns and materials that speak to patients and families with clarity, empathy, and honesty

B2B marketing

• Develop campaigns and materials that speak to our health plan and health system partners and potential referring providers.

Event marketing

• Supporting the design of our presence at clinical conferences, health system events, and community touchpoints

Marketing infrastructure

• Stand up the tools, workflows, and measurement systems that will underpin Amae’s marketing function long-term