Growth Marketing Lead

About the role

We're looking for a sharp, self-driven Growth Marketing Lead to own and execute our marketing engine from top to bottom. This isn't a role for someone who needs hand-holding — it's for a builder with a proven track record of growing B2B SaaS businesses who thrives in a fast-moving environment, thinks strategically, and executes with precision.

Responsibilities

• Develop and own B2B marketing strategy across the full funnel — from awareness to conversion
• Create and optimize lead generation programs that deliver qualified pipeline
• Create and manage sales enablement materials that empower the sales team
• Identify and nurture partnership opportunities that expand our reach
• Manage and optimize our HubSpot instance — workflows, sequences, reporting, and lead scoring
• Own our WordPress website — updates, landing pages, and conversion optimization
• Run social media channels with a B2B lens — building audience and generating inbound interest
• Design and iterate on marketing funnels that convert
• Bring a design sensibility to campaigns, assets, and web presence

Requirements

• Minimum 4 years of B2B marketing experience, with at least 2 of those years in a SaaS environment
• Proven experience in B2B SaaS marketing — you know how to grow a software business and convert buyers with long sales cycles
• Background in FinTech, Accounting, Finance, or adjacent industries strongly preferred
• Hands-on experience with HubSpot — not just the basics, but workflows, reporting, and automation
• Proficiency in WordPress specifically (not just CMS experience generally)
• Strong understanding of funnel architecture and lead generation mechanics
• Experience developing or supporting partnership programs
• Able to build strategy from scratch and execute against it independently
• Excellent critical thinking — you connect dots others miss and solve problems creatively
• A fast learner who picks up new tools, markets, and concepts quickly
• A design eye — you don't need to be a designer, but you know what good looks like
• Social media fluency with a B2B context — LinkedIn especially

Qualifications

• You're self-driven — you don't wait to be told what to do next
• You're a hard worker who takes ownership and follows through
• You think strategically but love getting your hands dirty
• You communicate clearly and collaborate well across sales and leadership
• You thrive without a team to manage — you're the one doing the work

Skills

• Experience with paid media (LinkedIn Ads, Google Ads) is a plus
• Familiarity with ABM (account-based marketing) strategies is a plus
• Basic graphic design skills (Canva, Figma, or similar) are a plus

Benefits

• Medical, Dental, Vision and Life Insurance
• Generous PTO and Paid Holidays
• 401(k) with employer matching
• Casual dress code- jeans and t-shirts
• Complimentary lunch for the team every Friday
• Free Gym on location
• Fun and collaborative environment

Pay

Competitive salary and benefits package

Schedule

Monday - Friday, in-office position in Fort Lauderdale, FL