Growth Marketing Director, Defense & Security

About the role

Guidehouse is seeking a Growth Marketing Director for the Defense and Security (D&S) sector. This leader will oversee marketing programs that align with sector growth goals and support corporate and consulting practice objectives.

Responsibilities

• Develop and lead a digital-first, demand generation team to plan and execute end-to-end demand generation programs.
• Demonstrate a comfort with internal AI agents for campaign program development.
• Create and execute LinkedIn-focused campaigns to promote D&S expertise and Guidehouse brand.
• Leverage marketing automation and lead management to streamline and measure marketing programs.
• Create distinctive content and insights to drive engagement and brand differentiation.
• Collaborate with internal creative designers and external agencies to develop successful digital ads and campaign assets.
• Build integrated campaigns with other service lines and sectors as needed.
• Measure, analyze, and report on campaign performance to leadership.
• Manage one or more direct reports, including team building, project management, and performance reporting.
• Engage with D&S sub-market teams to complete program deliverables on budget and timeline.

Requirements

• Minimum Bachelor’s degree in marketing or related field.
• Twelve (12) + years of experience in marketing, driving proven growth through strategic, targeted, multi-channel marketing programs.
• Strong business acumen and critical thinking skills.
• Excellent written and verbal communications skills, including presentations.
• Able to articulate complex subject matter in a straightforward manner.
• Self-starter with ability to work autonomously in a dynamic, fast-paced environment.
• Experience managing complex projects and building valued relationships.
• Knowledge of digital marketing campaign automation platforms (Eloqua, Google Analytics, Sitecore).

Qualifications

• Passion for thought leadership strategy.
• Experience in public sector media.

Skills

• Proficiency in digital marketing campaign automation platforms.
• Strong business acumen and critical thinking skills.
• Excellent written and verbal communications skills.
• Ability to articulate complex subject matter in a straightforward manner.
• Self-starter with ability to work autonomously in a dynamic, fast-paced environment.
• Experience managing complex projects and building valued relationships.
• Knowledge of digital marketing campaign automation platforms (Eloqua, Google Analytics, Sitecore).

Benefits

The annual salary range for this position is $149,000.00-$248,000.00. Compensation decisions depend on a wide range of factors, including but not limited to skill sets, experience and training, security clearances, licensure and certifications, and other business and organizational needs.

Pay

$149,000.00 - $248,000.00 Annually

Schedule

Full-time