Graphic Designer
About the role
Responsible for designing layouts and templates for print and digital materials in support of marketing campaigns and website development, as related to business to business, financial services focus. Ensure all files are accurate, proofed, and turned around on time. Collaborate with design team, content specialists, sales group, management, and others to deliver creative output as required in support of marketing communications.
Responsibilities
- Develop original, concept-driven creative designs across print, web, email, social, and event materials under general direction; translate business objectives into distinctive visual solutions and design systems.
- Exercise independent and creative judgment on themes, style, tone, layout, typography, color, imagery, and hierarchy within the brand strategy.
- Create or direct the creation of assets (illustration, iconography, photo direction, motion/animation) to realize concepts and differentiate the brand in a manner that captures the target audience and drives customers to our products.
- Own design end-to-end with collaboration from senior members of the team: discovery, concepting, iterations, production-ready files, and delivery-ensuring quality, accessibility, and cohesion across channels and devices.
- Design for email using responsive best practices; collaborate on HTML/CSS to realize design intent in email automation platform; apply accessibility, deliverability, and performance standards.
- Use research and feedback to recommend creative solutions that position the organization for success; propose lightweight revisions with support from senior members of the team when appropriate.
- Grow design systems and pattern libraries based on the new creative products successfully delivered to the client; document components and ensure consistent application of brand guidelines.
- Manage business forms and marketing materials maintenance, including: Building and maintaining branded business forms (e.g., applications, enrollment/change requests, claims/service forms, disclosures, rate sheets) as print PDFs, translating complex requirements into clear, usable, accessible layouts that reflect the brand.
- Maintain marketing materials (e.g., brochures, product sheets, sales kits, rate cards, email templates) through content updates, imagery swaps, rate/legal/compliance changes, and periodic refreshes to ensure accuracy and consistency.
- Implement form logic (field mapping, validation, conditional flows), prepare assets for print and digital channels, and ensure WCAG/ADA accessibility where applicable.
- Perform proofing, pre-press checks; maintain meticulous version control, naming conventions, and documentation in workflow systems in partnership with Operations, Product, and Legal/Compliance.
Requirements
- Bachelor's Degree from a University or Design College or Technical College with an emphasis in graphic design
- Minimum 3 years' related experience and/or training; or equivalent combination of education and experience
- Minimum 2-5 years' HTML and CSS development experience specific to email coding
Preferred
- Minimum 2 years' experience with enterprise-level email service providers; experience with Eloqua or Marketing Cloud
- Proven knowledge and skilled design talent in the graphic arts, along with an online portfolio illustrating competencies
- Solid understanding of email best practices and testing
- A strong sense of design, typography, color theory, vector graphics, mood boards, etc. is required
- Ability to optimize email code to render properly across devices and providers
- Proficient in Mac computer systems using Adobe Creative Suite—Photoshop, Illustrator , InDesign, Adobe XD, Acrobat Pro, Dreamweaver; CSS; HTML; responsive web design; User Experience design; interactive landing pages; and typography
- Familiarity with Microsoft Word, Excel, and PowerPoint
- Familiarity with marketing automation platforms
- Knowledge or familiarity of the Insurance Industry or financial services preferred
- Willingness to learn new things, and keep up on latest digital and design trends
- Creativity, ingenuity, and imagination as it pertains to business strategy
- Excellent communication skills-both verbal and written
- Strong problem solving abilities
- Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
- Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form
- Ability to meet strict deadlines and reprioritize projects as necessary
What We're Looking For
Commitment to embrace Sammons Financial Group Companies shared values (Accountability, Connection, Openness, Respect and Integrity). As stated within the Company Attendance and Punctuality policy, regular attendance is required and expected in order to meet the business service levels and workflow demands.
Participate in other initiatives and/or projects as necessary.
Salary Range Information
USD $44,498.00 - USD $74,162.00 /Yr.
Additional Information
Sammons Financial Group Is An Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, or any other characteristic protected by applicable law.
ADA Sammons Financial Group is committed to providing reasonable accommodations to qualified individuals with disabilities in all aspects of the employment process. If you need assistance or a reasonable accommodation at any stage of the application or hiring process, including navigating our website or applying for a position, please contact HR@sfgmembers.com or call 800-728-2987.
E-Verify Sammons Financial Group participates in E-Verify and will provide the Social Security Administration and, if necessary, the Department of Homeland Security with information from each new employee's Form I-9 to confirm work authorization.
Policy for External Search Firms and Agencies Sammons Financial Group maintains an internal Talent Acquisition function and does not accept unsolicited resumes or candidate submissions from search firms, staffing agencies, or other third-party recruiting vendors.