Go-To-Market Strategist (AEC)

Key Responsibilities

• Serve as the firm’s Go-To-Market Strategist across service priorities and a suite of differentiated business opportunities including transportation engineering, program management/construction management, federal/emergency management and private sector work.
• Architect and manage end-to-end pathways for converting project opportunities into signed contracts, ensuring each step is intentional, strategic, and increases probability of win.
• Define how ATCS sells, how it goes to market, and how proposals and contracts are structured across service offerings.
• Develop firm-wide positioning strategies by building relationships, shaping opportunities, and influencing how work is defined and scoped.
• Establish scalable and repeatable approaches for go-to-market execution and deal development.
• Identify key differentiators and craft compelling value propositions for priority offerings.
• Translate solution-based offerings into clear, executable sales motions.
• Develop and package services into market-ready solutions with strong positioning and messaging.
• Partner with technical and operational leaders to align capabilities with market demand.
• Drive visibility and brand awareness in priority markets.
• Build and strengthen client relationships through engagement strategies that reinforce trust and long-term partnerships.
• Provide strategic oversight of the proposal function, ensuring pursuits are aligned with go-to-market strategy, win themes, and deal positioning.
• Establish direction for branding, messaging, and communications, ensuring consistency with market positioning and differentiated offerings.
• Ensure all client-facing materials—including proposals, presentations, and interviews—clearly communicate value, differentiation, and strategic intent.
• Drive alignment across business development, marketing, and technical teams to ensure a unified and consistent message to the market.
• Set expectations and standards for how ATCS shows up externally, including tone, quality, and strategic clarity in all communications.
• Partner with marketing leadership to ensure execution aligns with enterprise go-to-market priorities.
• Identify opportunities to convert internal tools, processes, and expertise into revenue-generating offerings.
• Explore and develop innovative business models that support expansion into new and adjacent markets.
• Drive enterprise-wide adoption of Salesforce CRM as the system of record for pipeline management, opportunity tracking, forecasting, and decision-making.
• Develop and maintain a forward-looking pipeline aligned with priority markets and offerings.
• Drive early-stage opportunity shaping and positioning for high-value pursuits.
• Support assessment of business plan viability, including resource alignment and delivery readiness.
• Ensure strategic pursuits are structured to maximize probability of win and successful execution.
• Guide cross-functional teams through periods of growth, transformation, and operational change while improving decision-making, accountability, and execution.
• Lead and coordinate across business development, marketing, proposals, and operations to design and execute sales and marketing plans.
• Align go-to-market strategies with operational capabilities and resource planning.
• Establish and track key performance metrics, including: Pipeline quality and conversion rates, Win rates and pursuit performance, Revenue growth and profitability.
• Drive continuous improvement in go-to-market execution, growth strategy, and pipeline performance to drive scalable and forecastable revenue growth.

Qualifications

• 15+ years of leadership experience in AEC, professional services, or a related industry.
• Demonstrated success leading go-to-market strategy, business development, or commercial functions.
• Strong understanding of AEC markets, contracting models, and client dynamics.
• Pioneered and executed go-to-market strategies that resulted in significant revenue growth.
• Proven ability to lead cross-functional teams and influence executive stakeholders.

Benefits

• Competitive salary range of $160,000 to $240,000 per year, commensurate with experience and qualifications.
• Eligible for an annual bonus, with a target 12.5% of the employee's annualized salary.
• Outstanding, employee-focused benefits for you and your family, including:
• Generous personal PTO, inclusive holiday PTO, community involvement PTO
• Affordable medical plan options, excellent dental & vision plans
• 401K match up to 3% with immediate vesting
• Parental leave, STD & LTD
• Tuition reimbursement
• Employee assistance program

About the Role

Our employees are the most critical part of ATCS. For this position, we offer a competitive salary range of $160,000 to $240,000 per year, commensurate with experience and qualifications. The role is also eligible for an annual bonus, with a target 12.5% of the employee's annualized salary. In addition to compensation, ATCS offers outstanding, employee-focused benefits for you and your family. Full-time employees are eligible for benefits coverage on the first day of the month following their start date.