Go-To-Market (GTM) Strategist

About the role

We are looking for a Go-To-Market (GTM) Strategist with strong critical and principles-based thinking, AI and analytical capabilities, and the ability to break complex business problems into clear, structured, and solvable components. You will help define and influence the execution of HP’s GTM strategy, shaping what we sell, how we sell, where we sell, and to whom we sell. This role is ideal for candidates who thrive in fast-moving environments, want to make a tangible global impact, and enjoy using data, AI, and innovative thinking to drive ambitious commercial outcomes.

Responsibilities

• Develop and refine GTM strategies to deliver on HP’s growth ambitions, including market segmentation, opportunity identification, sizing and prioritization, and 4P3C insights.
• Influence and drive cross-functional global initiatives across sales, product, marketing, category, and finance teams.
• Conduct market and competitive analysis, financial modeling, and KPI development and tracking.
• Turn complex datasets into clear, actionable insights using tools like AI-powered agents, SQL, Excel, and Power BI/Tableau.
• Build compelling, data-driven narratives and plans for senior leadership and peer functions to drive outcomes.
• Break down big opportunities or challenges into structured workstreams and drive execution or influence independently.

Requirements

• 4–7 years of relevant experience in Strategy, Consulting, Product Management, or Commercial roles.
• Strong analytical and modeling skills; ability to synthesize data quickly.
• Proven ability to lead cross-functional efforts without formal authority.
• Excellent communication and storytelling skills, especially with senior stakeholders.
• A proactive, scrappy, outcome- and ownership-driven mindset (find ways, move fast, and get it done).
• Comfort leveraging AI and automation to accelerate analysis and execution.
• Understanding of B2B/B2C sales cycles, hardware ecosystems, and channel/partner models (a plus).
• Experience in top consulting firms, product management roles, or competitor environments (strong plus).

Why Join

You’ll work on high-impact strategic problems, shape HP’s growth and commercial direction, have global impact, collaborate with passionate and driven people, and operate with significant autonomy. This is a unique opportunity for someone who wants to move fast, think big, and help accelerate business growth.

Pay

The base pay range for this role is $120,000 to $175,000 annually, with additional opportunities for pay in the form of bonus and/or equity (applies to US candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Long-term and short-term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including:
  • 4–12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave

Schedule

Full time. No shift premium (United States of America).