Go-To-Market (GTM) Strategy Lead
BlackSpectron · United States · 1 wk ago
RemoteRemoteBusiness DevelopmentFull-time
The GTM Strategy Lead will own product positioning, market entry campaigns, and commercialization strategies for new BlackSpectron product launches (including Studio, Code, Orbit, Arc, CoWork, Microsoft, and Teams). Go-To-Market Strategy Lead Responsibilities Design and execute high-converting GTM strategies for new AI tools and suite expansions.Analyze market trends, competitor pricing models, and target buyer personas to refine positioning.Coordinate across sales, marketing, and product engineering teams to ensure launch success.Establish key performance indicators (KPIs) to measure launch velocity and market penetration. Minimum Qualifications Age 18+ with demonstrated experience launching tech or SaaS products (No degree required).Strong analytical skills paired with creative marketing positioning expertise.Experience orchestrating cross-functional launches across global remote teams. Performance Incentive + Equity Package Location: Remote Worldwide