Global Partner Marketing Programs Manager

About the role

This organization operates in the cybersecurity sector, focusing on securing cloud and AI applications by integrating code, cloud, and runtime environments into a unified context. It serves a global client base, including over 65% of Fortune 100 companies, scanning and securing vast amounts of data daily. The organization leverages AI-powered security platforms to detect and respond to threats across diverse environments, positioning itself as a significant player in a growing market.

The GLOBAL PARTNER MARKETING PROGRAMS MANAGER leads the go-to-market strategy across the global partner ecosystem, including GSIs, MSPs, Channel, Tech Alliances, and CSPs. This role is responsible for driving pipeline growth through the design and execution of scalable global partner marketing programs. It focuses on creating repeatable and adaptable marketing models that accelerate account activation, expand co-sell revenue, and maximize partner marketing ROI.

Responsibilities

• Develop and roll out global partner programs and demand-generation campaigns to drive pipeline.
• Collaborate with product marketing and sales teams to build joint solution messaging and customer-facing materials.
• Optimize go-to-market plays by tracking partner engagement and program ROI.
• Lead account activation strategies aligned with regional teams.
• Design and implement targeted account-based marketing campaigns and executive engagements.
• Standardize marketing programs to ensure consistent brand experience.
• Establish scalable processes to maintain a predictable demand generation engine.

Requirements

• Bachelor’s degree in Marketing, Business, or related field.
• Over 8 years of experience in B2B partner/channel marketing or go-to-market demand generation.
• Proven success in designing multi-channel demand generation and account-based marketing strategies.
• Deep understanding of channel sales models, pipeline tracking, and attribution.
• Familiarity with partner ecosystems including Channel, GSIs, MSPs, Cloud Marketplaces, and CSPs.
• Ability to align global strategies with regional execution and lead follow-up.
• Strong communication and interpersonal skills for cross-functional collaboration in fast-paced environments.
• Preferred: MBA, experience in high-growth B2B SaaS or cybersecurity sectors.
• Preferred: Proficiency with Salesforce, Looker, and marketing automation tools.
• Preferred: Experience in strategic marketing planning and operational scaling.

Pay

US Base Pay Range $142,000—$194,000 USD. Compensation includes base salary, bonus, equity, and benefits determined by role, level, location, experience, skills, and education.