Jobs · Marketing

Global Partner Marketing Manager

LastPass · United States · 1 mo ago
RemoteRemoteMarketing$119k/yrFull-time
We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Remove boilerplate. Must preserve all substantive info. We need to parse the posting. Let's extract sections: - About the role: The description after "LastPass is looking for a Global Partner Marketing Manager: In this senior role, you will lead partner marketing across NA, EMEA and APAC. You will grow revenue through strategic campaigns and cross-functional collaboration — helping LastPass deliver on its mission to give everyone seamless access to everything they need to work, move fast, and stay protected." Also "About the team:" maybe part of About the role? Could be separate but we can combine. But we need to follow headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to map content. Responsibilities: list of duties: "Develop and execute a regional partner marketing strategy that grows incremental partner programme revenue through innovative channel marketing activities", "Build and refine strategic account plans for key partners in NA, EMEA and APAC, translating partner goals into actionable marketing tactics", "Create, localise, and deliver campaigns and content that enable partners to market and sell LastPass effectively to their customers", "Design and execute partner recruitment campaigns that expand LastPass's channel ecosystem across the region", "Produce and curate multi-format content — including webinars, blogs, social, newsletters, emails, and event assets — that supports programme goals and partner engagement", "Track budget ROI, measure campaign effectiveness, and report results against established targets — using data insights to recommend programme adjustments that improve performance", "Represent LastPass at regional trade shows and partner events, building relationships that strengthen the partner community". Also earlier: "lead partner marketing across NA, EMEA and APAC. You will grow revenue through strategic campaigns and cross-functional collaboration". Could be part of responsibilities. Requirements: maybe "Proven experience in partner or channel marketing within a SaaS organisation, with a track record of driving revenue growth through strategic marketing programmes; security industry experience is a plus". Also "Proven ability to plan, develop, and execute multi-channel marketing campaigns — including digital, events, content, and co-marketing — with measurable impact". Also "Proven experience collaborating cross-functionally across sales, product, and corporate marketing teams to align strategy and deliver joint go-to-market plans". Also "Demonstrated ability to analyse campaign performance, report on ROI, and translate data insights into actionable programme improvements". Also "Comfortable with regular regional travel, including up to 25% travel within the territory to support partner events, trade shows, and business objectives". Also "Recognised internally as a self-starter who operates with a growth mindset, contributing to a high-performing team while building partner mindshare independently". Also "Known for excellent written and verbal communication and influencing skills — clear, confident, and effective at building long-term partner relationships and guiding partners toward shared outcomes". Also maybe "While this position is remote, we have a preference for candidates based on the East Coast". That's a requirement/preference. Qualifications: maybe overlapping with requirements. But we need to separate if content distinct. The posting lumps them under "What does it take to work at LastPass?" which includes many bullet-like statements. Could treat as Requirements. Qualifications maybe not separate. Skills: maybe "excellent written and verbal communication and influencing skills". Could be part of Skills. Benefits: list under "Why LastPass?" includes: "The leader in secure access", "High-growth, collaborative environment with inclusive teams", "Remote-first culture", "Competitive compensation", "Flexible Paid Time Off policies, including but not limited to: Quarterly Self-Care Days (4 extra paid days off annually) and Volunteer Days", "Parental leave", "Comprehensive health coverage, including dependents", "Home office setup support", "LastPass Families free account for up to 5 members", "Continuous learning and development opportunities, including an annual learning stipend to invest in your growth", "Peer-to-peer recognition through Motivosity", "Employee Assistance Program for well-being support", "Remote work stipend to support your home office needs", "Short-Term or Remote-Centric Work Arrangements for added flexibility". Also "Unlock your potential with us - your skills, experience, and unique perspective matter more than just checking the boxes." That's fluff. Pay: "US Pay Range: $119,200 USD - $140,000 USD". Also earlier: "Our compensation reflects the cost of labor across several US geographic markets. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills, and experience." That's pay info. Schedule: Not explicitly mentioned. Could be remote, maybe flexible hours? Not given. So we should not create Schedule section if no specific content. Thus sections: About the role, Responsibilities, Requirements (maybe combine qualifications), Skills, Benefits, Pay. We need to avoid filler like "commensurate with experience". Not present. We must not repeat job title as heading. Good. We need to output only HTML fragment, no /. Use

for headings. Use
  • for lists. Use

    for prose. We need to preserve all substantive information. Let's craft. About the role: combine intro and about team. Paragraph: "LastPass is looking for a Global Partner Marketing Manager. In this senior role, you will lead partner marketing across NA, EMEA and APAC, growing revenue through strategic campaigns and cross‑functional collaboration to help LastPass deliver seamless access to everything users need to work, move fast, and stay protected. At LastPass we are a channel‑first organisation; this team sits at the heart of our go‑to‑market execution across NA, EMEA and APAC. You will bring deep partner marketing expertise to a high‑trust environment, contribute bold ideas, and work alongside colleagues who live by radical candor and a genuine winning‑together mindset." That seems good. Responsibilities: list as above. Requirements: list of experience and abilities: "Proven experience in partner or channel marketing within a SaaS organisation, with a track record of driving revenue growth through strategic marketing programmes; security industry experience is a plus", "Proven ability to plan, develop, and execute multi‑channel marketing campaigns — including digital, events, content, and co‑marketing — with measurable impact", "Proven experience collaborating cross‑functionally across sales, product, and corporate marketing teams to align strategy and deliver joint go‑to‑market plans", "Demonstrated ability to analyse campaign performance, report on ROI, and translate data insights into actionable programme improvements", "Comfortable with regular regional travel, including up to 25% travel within the territory to support partner events, trade shows, and business objectives", "Recognised internally as a self‑starter who operates with a growth mindset, contributing to a high‑performing team while building partner mindshare independently", "Known for excellent written and verbal communication and influencing skills — clear, confident, and effective at building long‑term partner relationships and guiding partners toward shared outcomes", "While this position is remote, we have a preference for candidates based on the East Coast to ensure alignment with business needs and collaboration with key stakeholders during core working hours." Skills: maybe separate communication skills? But we already included communication in requirements. Could still have a Skills section for "excellent written and verbal communication and influencing skills". However to avoid duplication, maybe we keep Skills separate: list "Excellent written and verbal communication", "Influencing and relationship‑building skills". But we already have that in requirements. The instruction: Prefer a few substantive sections over many thin ones. Could combine communication into Requirements. Might not need separate Skills. But we need to include Skills section only if there is real specific content. There is communication skill content; but it's already in requirements. Could still create Skills section with that content, but then we duplicate. Better to not create Skills if we already covered. However the instruction says we must include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text. It doesn't forbid overlapping content, but we should avoid duplication? Not explicitly forbidden, but we should preserve all substantive information; duplication is okay but might be considered redundant. I'd rather not create Skills if we already covered communication in Requirements. However the requirement list includes communication; we could still have Skills focusing on other skills like "strategic campaign planning", "data analysis", "cross‑functional collaboration". But those are also in requirements. So maybe we skip Skills section. Benefits: list as bullet points. Pay: paragraph with US Pay Range and note about compensation reflecting cost of labor. Schedule: none. Now produce HTML. We need to ensure no extra whitespace? It's fine. Let's craft.

    About the role

    LastPass is looking for a Global Partner Marketing Manager. In this senior role, you will lead partner marketing across NA, EMEA and APAC, growing revenue through strategic campaigns and cross‑functional collaboration to help LastPass deliver seamless access to everything users need to work, move fast, and stay protected. At LastPass we are a channel‑first organisation; this team sits at the heart of our go‑to‑market execution across NA, EMEA and APAC. You will bring deep partner marketing expertise to a high‑trust environment, contribute bold ideas, and work alongside colleagues who live by radical candor and a genuine winning‑together mindset.

    Responsibilities

    • Develop and execute a regional partner marketing strategy that grows incremental partner programme revenue through innovative channel marketing activities
    • Build and refine strategic account plans for key partners in NA, EMEA and APAC, translating partner goals into actionable marketing tactics
    • Create, localise, and deliver campaigns and content that enable partners to market and sell LastPass effectively to their customers
    • Design and execute partner recruitment campaigns that expand LastPass's channel ecosystem across the region
    • Produce and curate multi‑format content — including webinars, blogs, social, newsletters, emails, and event assets — that supports programme goals and partner engagement
    • Track budget ROI, measure campaign effectiveness, and report results against established targets — using data insights to recommend programme adjustments that improve performance
    • Represent LastPass at regional trade shows and partner events, building relationships that strengthen the partner community

    Requirements

    • Proven experience in partner or channel marketing within a SaaS organisation, with a track record of driving revenue growth through strategic marketing programmes; security industry experience is a plus
    • Proven ability to plan, develop, and execute multi‑channel marketing campaigns — including digital, events, content, and co‑marketing — with measurable impact
    • Proven experience collaborating cross‑functionally across sales, product, and corporate marketing teams to align strategy and deliver joint go‑to‑market plans
    • Demonstrated ability to analyse campaign performance, report on ROI, and translate data insights into actionable programme improvements
    • Comfortable with regular regional travel, including up to 25% travel within the territory to support partner events, trade shows, and business objectives
    • Recognised internally as a self‑starter who operates with a growth mindset, contributing to a high‑performing team while building partner mindshare independently
    • Known for excellent written and verbal communication and influencing skills — clear, confident, and effective at building long‑term partner relationships and guiding partners toward shared outcomes
    • While this position is remote, we have a preference for candidates based on the East Coast to ensure alignment with business needs and collaboration with key stakeholders during core working hours

    Benefits

    • Leader in secure access
    • High‑growth, collaborative

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