Global Corporate Marketing Director

Global Brand Strategy

Develop and execute the company's global corporate marketing strategy aligned with business objectives. Expand and strengthen the company's brand awareness, reputation, and market leadership globally. Own corporate messaging, positioning, value proposition, brand architecture, and visual identity. Build a differentiated market presence that establishes the company as a trusted leader in international trade technology. Ensure brand consistency across every customer, partner, analyst, investor, media, and employee touchpoint.

Corporate Communications & Public Relations

Develop and execute a global communications strategy. Manage external PR agencies across multiple countries, including the United States, Brazil, Mexico, and other strategic markets. Build relationships with business, fintech, global supply chain networks, and technology media, analysts, influencers, and industry organizations. Lead corporate announcements including product launches, partnerships, funding announcements, executive appointments, customer wins, and company milestones. Develop executive communications and thought leadership programs. Secure speaking opportunities, media interviews, podcasts, awards, and industry recognition for company executives.

Content Strategy & Thought Leadership

Develop and execute a comprehensive content strategy that supports brand awareness, demand generation, partner engagement, and customer education. Build a scalable content engine across multiple channels and formats. Lead development of: blogs, white papers, research reports, case studies, customer success stories, videos, sales enablement content, webinars, presentations, newsletters. Build editorial calendars and oversee end-to-end content production. Partner with executives and subject matter experts to develop compelling industry insights. Measure content performance and continuously optimize using analytics and AI-driven insights.

AI-Powered Marketing Leadership

Lead an AI-first marketing organization by leveraging generative AI and automation to transform how marketing operates. Demonstrate proven success using AI to accelerate content development, improve campaign performance, streamline workflows, optimize SEO, personalize communications, analyze performance, and increase team productivity. Provide measurable examples of how AI has improved marketing outcomes. Evaluate and implement emerging AI technologies that create competitive advantage. Develop scalable AI-enabled marketing processes while maintaining brand quality, governance, and responsible AI practices. Train and mentor the marketing team on AI best practices.

Social Media & Digital Presence

Own the company's global social media strategy. Increase executive visibility through strategic thought leadership, particularly on LinkedIn. Manage content planning, publishing, engagement, and community management. Grow brand awareness, engagement, and share of voice across digital channels. Partner with Product Marketing and Sales to amplify customer stories, product launches, and partner successes.

Events & Market Engagement

Develop and execute the company's event strategy. Lead marketing support for: industry conferences, trade shows, customer events, executive roundtables, partner events, webinars, virtual events. Coordinate messaging, speakers, promotional campaigns, and post-event engagement. Partner with Sales and Business Development to maximize awareness, pipeline generation, and customer engagement.

Compensation And Benefits

The expected salary range for this role is $160,000–$190,000 for candidates based in Miami, and $180,000–$210,000 for candidates based in the Bay Area. Actual compensation will depend on experience, skills, qualifications, and location. Equity Medical, dental and vision 15 days paid time off Learning and development budget. This role follows a hybrid model. We ask that you're in our Palo Alto office 3 days per week. Additional Disclaimers Tensec is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local law. Tensec is a diverse and inclusive company committed to growing a diverse and inclusive team. We invite people of all backgrounds and identities to apply. Additionally, we encourage everyone to share which pronouns they wish for us to use when addressing them (i.e., she/her, he/him, they/them). We are committed to providing reasonable accommodations for qualified individuals with disabilities. Please let your recruiter know if you require an accommodation during the application or interview process. Compensation Range: $160K - $210K