Global Marketing Director

For a leader in the Manufacturing & Automotive space, we are seeking a Global Marketing Director to shape brand and customer engagement initiatives that strengthen market presence and business impact.

About the role

You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a manufacturing environment.

Location: Remote – US based candidates only, no visa sponsorship available.

Responsibilities

• Define and execute the global marketing strategy, positioning, and messaging
• Lead brand transformation toward a platform-based, AI-driven offering
• Drive product marketing, including value propositions, launches, and ROI storytelling
• Build and manage partner co-marketing programs with key ecosystem players
• Develop enterprise demand generation and account-based marketing programs
• Lead PR, thought leadership, analyst relations, and major industry events
• Enable Sales and Customer Success with tools, content, and competitive insights
• Build and lead a high-performing global marketing team and infrastructure

Qualifications

• Senior B2B marketing leadership experience in enterprise technology
• Experience building a marketing division
• Experience marketing RFID-enabled solutions
• Proven success in marketing complex hardware and software/platform solutions
• Strong background in product marketing, demand generation, and brand positioning
• Experience with partner ecosystems and co-marketing strategies
• Ability to translate technical concepts into clear business value
• Experience leading global teams and working across regions
• Excellent English (additional languages are a plus)

Pay

$166,500 – $248,000 annually

Benefits

• Full range of medical, financial, and other benefits to enhance quality of life