Franchise Development Specialist II

About the role

Brightway is a rapidly growing insurance agency system established in 2008. With over 350 franchises across 35+ states and over $1.3 billion in annual premiums, we are one of the largest privately-owned property and casualty insurance distribution companies. Our mission is to support agency owners with comprehensive back-office services, marketing resources, and continuous learning and development. We are currently expanding our customer-centric growth strategy, driven by innovative ideas from our talented team and advanced technology applications.

Scope

The ideal Franchise Sales Consultant will identify prospective franchise purchasers, help them understand the Brightway model, qualify them, and close the sale with a signed contract. They will also help drive sales and grow the Brightway business within the Franchise Sales department.

Job Responsibilities

• Understands the business, the profile of a successful franchisee, and our sales process
• Identifies, works, and manages potential sources of franchisees
• Demonstrates the ability to learn and apply the BWI value proposition
• Initiates and executes outbound prospecting and communication strategies, focusing on captive agents and IA agent producers/owners, as well as producers in targeted geographic areas
• Proactively makes outbound calls or sends emails to prospects to sell company's features and benefits
• Identifies and re-engages current dormant prospect opportunities, providing timely disposition of timing considerations, focusing on states where we have a stronger market alignment and a deep understanding of the market dynamics
• Cultivates positive relationships with current franchisees, using them as references for potential franchisees as appropriate
• Manages ongoing workload effectively and efficiently; uses strong organizational skills, develops calendars and checklists for certain ongoing work
• Documents activities and follow-up in appropriate systems regularly and accurately
• Maintains process and procedure manual for the area
• Proactively identifies process improvements that make the department more efficient and effective
• Listens to, and incorporates, feedback
• Works as part of a team, ensuring work done is complementary and not duplicative or conflicting

Skills, Licenses, Certifications

• Expert in consultative selling and a proven track record of closing complex deals
• Superior understanding of the Brightway model, how current franchisees are leveraging
• Able to perform work with a high degree of accuracy; exceptional attention to detail
• Superior customer service mindset; a desire and ability to deliver service that provides a high level of satisfaction
• Proficient in Microsoft Office products (Word, Excel, Outlook, PowerPoint)
• Comfortable with Salesforce and other CRM’s
• Superior interpersonal skills
• Proficient in cold calling and B2B sales
• 5+ years of relevant industry experience in Insurance P&C (but not required)
• Excellent verbal and written communicator; must be able to convey ideas in a clear and concise manner
• Superior independent judgment and decision-making
• Understanding of Brightway systems; regularly updates activities accurately
• Superior ability to manage own time, activities, and resources; models behavior for others
• Can demonstrate Brightway values of Smart, Accountable, and Trustworthy

Education and Experience

This position requires a Bachelor’s degree in Marketing, Communications, or a related field and 5 years of experience in a related field. This position is a remote role, however, ideally located in Dallas, Houston, or Charlotte.