Founding Marketing Lead

About the role

This isn't a content role tucked inside a large org. It's a chance to build the marketing foundation of a company with insane momentum. You'll work directly with the founders to shape Flai's voice, tell customer stories, launch products, and establish Flai as the category leader in AI for automotive.

Responsibilities

• Own Flai's brand, content, and storytelling end to end.
• Turn customer results into case studies, videos, testimonials, and thought leadership.
• Write across LinkedIn, the website, email, product launches, and sales collateral.
• Develop messaging that makes complex AI technology clear and compelling.
• Collaborate with designers, freelancers, and agencies to execute ambitiously.

Requirements

• 2 to 6 years in content, brand, product, or growth marketing at a B2B tech company.
• An exceptional writer with a portfolio you own, not just contributed to.
• Curious about AI, energized by new markets, and comfortable figuring things out.
• High ownership, strong follow-through, bias toward shipping.
• Nice to have: early-stage startup experience, AI or vertical SaaS background, founder brand building, video content production.

Qualifications

Competitive salary and meaningful equity. Medical, dental, and vision. Flexible PTO. Hybrid SF office. A small, high-caliber team where your work has real impact from day one.

Benefits

Compensation Range: $80K - $150K