Founding Events Lead

What You'll Do

• Build and own the company's events strategy from the ground up.
• Plan and execute conferences, customer events, executive dinners, and field marketing initiatives.
• Develop creative event concepts that strengthen the brand and generate meaningful customer engagement.
• Partner with Marketing, Sales, Product Marketing, Design, and Leadership to bring integrated campaigns to life.
• Manage event planning, vendors, budgets, logistics, and onsite execution.
• Measure event performance and continuously improve programs based on results.
• Represent the company at industry events and conferences.

What They're Looking For

• 7-10 years of experience in B2B SaaS events, field marketing, experiential marketing, or related marketing roles.
• Experience building or significantly scaling an events program from scratch.
• Strong creative instincts with a passion for creating standout event experiences.
• Comfortable owning both high-level strategy and hands-on execution.
• Experience working in high-growth startup environments.
• Excellent project management and cross-functional collaboration skills.
• Commercial mindset with an understanding of how events contribute to pipeline and business growth.
• Willingness to travel as needed.

Bonus Points

• Experience at both early-stage startups and more established organizations.
• Background creating unique experiential activations beyond traditional conference sponsorships.
• Track record of building event programs that became a competitive differentiator for the business.