Fitness Marketing & Sales Director

Job Summary

Our Fitness Marketing & Sales Directors are passionate about the value martial arts and fitness add to a person’s life. They must be fully invested to market and sell martial arts lessons to the whole community. A successful Fitness Marketing & Sales Director can double the gross income of a studio. This role is usually the first and most important contact that a prospective student/client has with a school.

Essential Duties and Responsibilities

• Execute lead generation (systems provided) in monthly advertising and promotions
• Follow and complete daily task and business statistics tracking in the Management Manual
• Drive marketing programs to increase student membership sales
• Auxiliary with facility management: Ensuring the facility is clean and safe while upholding brand standards
• Coordinate and execute community events regularly to engage with prospective students/clients: Birthday Parties, Parent’s Night Out, and White Belt Buddy Bash
• Oversee and implement all corporate initiatives and activities including marketing campaigns and community/event sponsorships
• Accomplish new membership monthly goals
• Accomplish upgrade goals for all upgrade programs
• Sell 90%-100% of equipment packages of Basic, Black Belt, Premier Training, and any other programs
• Accomplish overall studio revenue goals through down payments, paid-in-full, and equipment packages for new and upgraded membership sales, in addition to miscellaneous pro shop sales, tournaments, testing fees, and events

Qualifications

• A can-do attitude as a self-starter with strong attention to detail
• Sales-driven attitude
• A strong desire to make an impact
• The ability to work a varied schedule including evenings, weekends, and holidays
• The ability to work in conditions which include multiple priorities, extended work schedules and specific time constraints
• Strong communication and interpersonal skills
• Be a team player
• Communicate clear decisions, next steps, and accountability

Benefits

• 401(k) with matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Health insurance
• Health savings account
• Life insurance
• Paid time off

Pay

• Not specified

Schedule

• Full-time