Field Marketing Specialist
Walters Hospitality · Denton, TX · 4 wk ago
On-siteMarketingFull-time
Core Responsibilities
- Serve as the primary liaison between local teams and the central marketing team to support lead generation and campaign performance.
- Maintain accurate and compelling venue profiles across key marketplaces and partner sites.
- Manage and grow the digital presence for assigned venues across social media, website content, and key discovery platforms used by couples and event planners.
- Build relationships with local chambers, industry groups, and community organizations.
- Attend select client events and showcases to capture high-quality, "behind-the-scenes" content.
- Design marketing materials such as brochures, flyers, signs, and other sales collateral.
- Provide execution support for marketing initiatives and cross-functional projects, including new venue openings, special events, and seasonal campaigns.
Qualifications
- 3+ years of experience in marketing, events, or a closely related role.
- Demonstrated experience managing social media content and strategy.
- Strong written and verbal communication skills, particularly in a B2B setting.
- Proficiency in content creation tools (Canva, Adobe Suite, or equivalent).
- Ability to work evenings and weekends as required for event coverage and showcases.
Compensation & Schedule
Salary Range: $40,000–$55,000 annually
Quarterly bonus opportunities based on performance and goals
Full-time, Exempt position
Flexible schedule with occasional evenings and weekends required for events and venue showcases
Benefits
- 85% Employer-Subsidized Medical Insurance, plus Dental & Vision coverage
- 401(k) with 4% Company Match
- Unlimited PTO
- Device & Phone Stipend