Field Marketing Manager
Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone who cares about digital journeys. With our flexible and scalable platform, organizations quickly get a deep understanding of their customers’ whole online journey. We are a global leader in the experience analytics space, with a growing presence across 15 offices worldwide.
About the role
As the Revenue Marketing Manager, you will be a strategic partner to Sales, responsible for driving pipeline growth and accelerating revenue through integrated, regionally aligned marketing programs. This role sits at the intersection of marketing and sales, translating regional priorities into measurable demand and pipeline impact.
Responsibilities
- Own the strategic accounts account planning and execution (ABM)
- Act as the primary marketing partner to RVPs and AEs regarding strategic accounts
- Support and contribute to regional pipeline targets and align marketing efforts to revenue goals
- Identify pipeline gaps and prescribe targeted marketing solutions
- Support sales strategic accounts strategy (“ABM” accounts) by planning and executing initiatives designed to drive new pipeline, increase awareness, set meetings, and support conversion rates
- Own sales marketing enablement: newsletter, ROI weekly update, field activations follow-ups and governance, and campaigns kick offs
- Develop and execute regionally focused, integrated campaigns across field, digital, partner, and SDR channels
- Support regionally owned events - manage regional field event execution from beginning to end, including logistics, coordination with demand gen, list preparation, contractors/vendors, onsite execution, and post-event analysis
- Support messaging and activation to prioritize ICPs and use cases
- Ensure strong pre- and post-event nurture strategies
- Own direct mail strategy and execution
- Monitor funnel performance (MQL → S1 → Opp → Closed Won)
- Identify conversion gaps and recommend optimization strategies
- Collaborate with Demand Gen and ops teams
Requirements
- 5+ years in B2B marketing, preferably in SaaS
- Strong understanding of pipeline metrics and revenue operations
- Experience partnering closely with Sales leadership
- Proven ability to execute integrated, cross-channel campaigns
- Analytical mindset with strong reporting and optimization skills
- High ownership, bias toward action, and comfort operating in a fast-paced environment
- Hands-on experience working with Marketing Automation tools (Marketo) and SFDC
Nice to have
- Experience with drafting messaging and content writing
Pay
$95,000 - $125,000 a year
For compensation, we set standard ranges for all roles based on function, level, and geographic location, benchmarked against similar-stage growth companies. The range displayed reflects the minimum and maximum target for new hire salaries across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Benefits
- Virtual onboarding, Hackathon, and various opportunities to interact with your team and global colleagues both on and offsite each year
- Work flexibility: hybrid and remote work policies
- Generous paid time-off policy (varies by location)
- Lifestyle allowance
- A Culture Crew in every country we’re based in to coordinate regular activities for employees to get to know each other and bond outside of work
- Stock options for every full-time employee, allowing them to share in the company’s success
- Multiple Employee Resource Groups offering a safe space for individuals who share common identities, life experiences, or allyship
- Additional benefits tailored to each country