Field Marketing Manager

Job Summary

Merge is seeking a Field Marketing Manager to lead the strategy and execution of marketing activities for North America, with support for our team in Berlin. The ideal candidate will have experience running field events across established companies and startups, and will be responsible for building relationships with internal and external stakeholders to drive early-stage pipeline and accelerate sales cycles.

Responsibilities

• Execute on our event strategy ensuring we're getting in front of the right audience, generating leads, and reaching out to leads in a timely manner
• Extend the Merge brand across different event formats including in person conferences, virtual events, product launch events, influencer meetups, and more
• Define and measure field marketing success through key performance indicators (KPIs) such as ROI, lead generation, pipeline influence, and sales engagement
• Manage overall budget and driving high ROI of our events
• Lead functional collaboration with the Marketing, Sales, and BD teams to execute a strong field marketing strategy from planning through follow-ups

Requirements

• 2+ years of relevant Field Marketing experience across both established companies and startups with 3-5 years in the B2B SaaS space
• Strong relationship-builder who can collaborate effectively with sales, marketing, and product teams while maintaining a customer-focused approach
• Prominent track record of executing creative, impactful field marketing programs for both executive and practitioner audiences with experience across diverse event types
• Able to create and execute different types of events from building brand awareness to generating demand, turning successful projects into repeatable programs
• Outstanding project management skills with excellent attention to detail and operational rigor—you set a high bar for quality, creativity, execution, and productivity
• Familiarity with sales processes and systems, with an outcome-driven and analytical mindset
• Willingness to travel domestically and internationally up to 40%

Qualifications

• Proven ability to manage budgets and achieve high ROI on events
• Experience in creating and managing marketing campaigns for B2B SaaS companies
• Strong understanding of sales processes and systems
• Excellent communication and interpersonal skills

Skills

• Event planning and execution
• Marketing campaign management
• Sales process understanding
• Project management

Benefits

• Unlimited PTO + 10 company holidays
• 100% covered health, vision, and dental insurance
• 401K Plan
• $200 one-time home office stipend
• Free dinner when working past 7pm

Compensation

The cash compensation range for this role is $130,000 - $165,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications.