Field Marketing Coordinator
About the role
As the on-the-ground extension of the marketing team, this role ensures signage, collateral, digital listings, and customer touchpoints are polished, consistent, and aligned with brand standards. A major part of the role includes managing the full event process—planning, coordination, onsite execution, and post-event follow-up—to maintain strong community visibility and engagement. The coordinator also handles data entry and reporting, tracking traffic trends, reviewing online listings, evaluating sign routes, and sharing weekly insights with leadership. Additional responsibilities include managing marketing inventory and vendors, supporting photography and video needs, assisting with community launches and closeouts, and ensuring information centers are always visitor-ready.
Responsibilities
- Plan and execute community events, showcases, grand openings, and Realtor engagements that drive traffic and enhance the customer experience
- Activate national campaigns locally
- Improve community presentation and support content creation
- Provide insights that help drive sales performance
- Manage the full event process—planning, coordination, onsite execution, and post-event follow-up
- Track traffic trends, review online listings, evaluate sign routes, and share weekly insights with leadership
- Manage marketing inventory and vendors
- Support photography and video needs
- Assist with community launches and closeouts
- Ensure information centers are always visitor-ready
- Travel between communities and work evenings and weekends for events
Requirements
- Bachelor's Degree in Marketing, Communications, Business, or a related field
- 2+ years of experience in marketing, events, or community engagement
- Strong event planning, project management, and communication skills
- Creativity and an eye for presentation, with the ability to manage multiple priorities
- Strong social media and content creation skills
- Digital proficiency with social media management and content editing tools
- Skilled at building strong relationships with teams, partners, and the community
Benefits
- Competitive compensation package
- Comprehensive training
- Medical, dental, and vision insurance
- 401(k) with 4% match
- Paid car and phone allowance
- Employee stock purchase plan
- New home discount
- Rich company culture focused on training, goals, and recognition