Field Marketing - Associate Manager / Manager
About the role
Support with the development and execution of field marketing plans; includes customer and prospect communications, event and webinar execution, and customer conference support
Lead and support a broad mix of marketing programs across multiple Veeva teams
Coordinate with internal teams such as product marketing, creative services, content, product, customer success, sales, public relations, social media, and digital team to manage field marketing program components
Manage program (webinars, customer meetings) logistics and execution
Help organize and coordinate Veeva and industry events, including logistics, internal and external communications, speaker management, event app management, and reporting
Conduct online research to help build and maintain complete, accurate contact lists for marketing and sales
Support the execution and optimization of outreach programs to engage current and prospective customers leveraging LinkedIn, Twitter, SlideShare, Facebook, YouTube, Google AdWords, and other outlets
Assist with weekly and monthly marketing program reporting and metrics (events, campaigns, Google analytics, Google ad words etc.)
Responsibilities
- Support with the development and execution of field marketing plans; includes customer and prospect communications, event and webinar execution, and customer conference support
- Lead and support a broad mix of marketing programs across multiple Veeva teams
- Cook up and execute marketing programs with internal teams such as product marketing, creative services, content, product, customer success, sales, public relations, social media, and digital team
- Manage program (webinars, customer meetings) logistics and execution
- Help organize and coordinate Veeva and industry events, including logistics, internal and external communications, speaker management, event app management, and reporting
- Conduct online research to help build and maintain complete, accurate contact lists for marketing and sales
- Support the execution and optimization of outreach programs to engage current and prospective customers leveraging LinkedIn, Twitter, SlideShare, Facebook, YouTube, Google AdWords, and other outlets
- Aid with weekly and monthly marketing program reporting and metrics (events, campaigns, Google analytics, Google ad words etc.)
Requirements
- 3+ years of B2B enterprise software or high growth SaaS startup marketing experience
- Exceptional communication, writing, and organizational skills
- Ability to work and communicate with all levels in the organization
- Well organized with very high attention to detail
- Expert in Microsoft Word, PowerPoint, Excel, and Google applications
- Self-directed and able to manage multiple projects under aggressive timelines and expectations
- Proficient in delivering content via social media tools, including LinkedIn and Twitter
- Working knowledge of Sigma, and marketing automation platform experience (Marketo)
- Growth minded and a team player with a positive attitude
- Experience in administration, project coordination, and marketing operations
- Experience in a high-growth software or technology company
Qualifications
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
- Base pay: $60,000 - $100,000
Skills
- Microsoft Word
- PowerPoint
- Excel
- Google applications
- Sigma
- Marketing automation platform experience (Marketo)
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
Pay
Base pay: $60,000 - $100,000
Schedule
Not specified