Field Marketing Associate
About the role
Support the development and execution of marketing plans for one or more Commercial products
Lead and support a broad mix of marketing programs across channels and tactics – including digital marketing, Veeva and industry events, webinars, paid and organic social, advertising and syndication, etc. – for your assigned product(s)
Coordinate with internal teams such as product marketing, creative services, content, product, customer success, sales, public relations, and digital marketing to manage marketing program components
Manage webinar and event logistics and execution
Help organize and coordinate Veeva and industry events, including logistics, internal and external communications, speaker management, event app management, and reporting
Conduct online research to help build and maintain a complete, accurate contact database for marketing and sales
Assist with weekly, monthly, and annual campaign reporting and metrics
Responsibilities
- Support the development and execution of marketing plans for one or more Commercial products
- Lead and support a broad mix of marketing programs across channels and tactics – including digital marketing, Veeva and industry events, webinars, paid and organic social, advertising and syndication, etc. – for your assigned product(s)
- Cook up and execute marketing programs for your assigned product(s)
- Coordinate with internal teams such as product marketing, creative services, content, product, customer success, sales, public relations, and digital marketing to manage marketing program components
- Manage webinar and event logistics and execution
- Help organize and coordinate Veeva and industry events, including logistics, internal and external communications, speaker management, event app management, and reporting
- Conduct online research to help build and maintain a complete, accurate contact database for marketing and sales
- Assist with weekly, monthly, and annual campaign reporting and metrics
Requirements
- 1+ years of B2B enterprise software or high-growth SaaS startup marketing experience
- Demonstrated experience writing copy for email, web, or social media
- Excellent communication skills with the ability to work and communicate with all levels of the organization
- Expert in Microsoft Word, PowerPoint, Excel, and Google applications
- Working knowledge of CRM systems and/or marketing automation platforms (such as Marketo or HubSpot)
- Well-organized with very high attention to detail and good project management skills
- Self-directed and able to manage multiple projects with aggressive timelines
- Growth-minded and a team player with a positive attitude
- Advanced Excel skills for data analysis
- Experience with account-based marketing programs
Qualifications
- 1+ years of B2B enterprise software or high-growth SaaS startup marketing experience
- Demonstrated experience writing copy for email, web, or social media
- Expert in Microsoft Word, PowerPoint, Excel, and Google applications
- Working knowledge of CRM systems and/or marketing automation platforms (such as Marketo or HubSpot)
- Well-organized with very high attention to detail and good project management skills
- Self-directed and able to manage multiple projects with aggressive timelines
- Growth-minded and a team player with a positive attitude
- Advanced Excel skills for data analysis
- Experience with account-based marketing programs
Skills
- Microsoft Word
- PowerPoint
- Excel
- Google applications
- CRM systems
- Marketing automation platforms (such as Marketo or HubSpot)
- Account-based marketing programs
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retailer retirement programs
- 1% charitable giving program
Pay
Base pay: $60,000 - $80,000
Schedule
Work Anywhere means you can work in an office or at home on any given day. It’s about getting the work done in the way and place that works best for each person.
Company Information
- Veeva is a Public Benefit Corporation
- Veeva’s core values — do the right thing, customer success, employee success, and speed — guide our decision making and define our culture
- Veeva’s support for charitable causes is entirely employee driven
- Veeva has taken a strong stance against the use of non-compete agreements that can limit employee opportunities