Family Advisor
About the role
Successfully leads the resident recruitment process by establishing and cultivating meaningful relationships with prospects and their families and identifies individual candidate’s needs. Develops and maintains productive internal and external marketing strategies including referral sources and community relationships. Maintains occupancy levels, tracks and trends resident movements, is the central point of contact for all prospective residents and manages the admission/assessment process in collaboration with the community management team.
Responsibilities
- Establishes and cultivates meaningful relationships with prospects and their families
- Develops and maintains productive internal and external marketing strategies
- Maintains occupancy levels, tracks and trends resident movements
- Manages the admission/assessment process in collaboration with the community management team
Requirements
- Superior communication skills with the ability to effectively communicate in English, both orally and in writing
- Ability to communicate a clear vision of the community and its services
- Dependable and punctual with a professional, competent demeanor
- Knowledge of the physiology and psychology of the older person
- Recognizes common signs/symptoms of dementia
- Demonstrates strong customer service skills and telephone marketing skills
- Adaptable, flexible and focused on meeting the needs of prospective residents and their families
- Demonstrate team and business partner skills
Qualifications
Preferred qualifications include a degree in marketing or human services field, prior experience in marketing to seniors, in sales, senior housing, long-term care insurance, hospitality or an appropriate healthcare/personal care background, and a proven track record of marketing/sales results.
Skills
- Outgoing personality
- Superior communication skills
- Strong customer service orientation
- Neat, clean appearance and a positive, cheerful attitude