Jobs · Marketing · Massachusetts

Fall 2026: Consumer Insights Co-op (July/August to December)

SharkNinja · Needham, MA · 4 wk ago
MarketingVolunteer

About the role

As a key member of our Consumer Insights team, you’ll play a vital role in shaping the future of our products through strategic research and real-world impact. You’ll dive deep into both qualitative and quantitative data, uncovering the insights that drive innovation across SharkNinja’s brands.

Responsibilities

- Analyze qualitative and quantitative research to uncover trends, insights, and innovation opportunities. - Assist in developing and executing research plans that drive product and marketing decisions. - Translate feedback—including unmet and latent needs—into clear recommendations for new products and features. - Identify whitespace opportunities and customer pain points to guide product strategy. - Collaborate cross-functionally to plan research and manage timelines and resources. - Synthesize insights into compelling stories that influence brand, product, and executive strategy. - Design and refine research tools (e.g., surveys, discussion guides) to support various initiatives. - Monitor competitors and market trends to inform strategic positioning. - Help build customer personas and journey maps to guide brand and UX strategy. - Contribute to brainstorms with insight-driven ideas that fuel innovation. - Develop a strong understanding of SharkNinja’s consumer-first approach and digital marketing culture.

Requirements

- Education: Must be currently enrolled in an associate’s, bachelor’s, or master’s program. - Experience or coursework in market research, consumer insights, psychology, sociology, or related social sciences is strongly preferred. - Naturally inquisitive, with a passion for uncovering consumer insights and behavioral trends. - Strong project management and organizational skills with the ability to manage multiple priorities. - Thrives in a dynamic, hands-on, fast-paced environment. - Approaches uncertainty with confidence and consistently identifies opportunities to contribute. - Recognizes and responds to the needs and expectations of both internal teams and external stakeholders. - Ability to synthesize complex data into clear, actionable insights, focusing on relevancy and impact opportunity. - Cultivates trust and understanding with others by following through on commitments. - Open-minded and eager to learn from both data and cross-functional perspectives.

Qualifications

- Full-time, 40-hour-per-week schedule with a minimum of 3 days per week onsite in Needham, MA.

Skills

- Passion for understanding people, energized by data, and excited to help build 5-star products that solve the unsolvable.

Benefits

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, health savings account (HSA) with company contribution, sick time, company holidays, employee product discount, product testing opportunities, referral bonuses, and more.

Pay

The hourly salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

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