Executive Director, Fragrance Marketing & Brand Strategy – Americas
Sol de Janeiro · New York, NY · 1 mo ago
HybridMarketing$180k/yrFull-time
We need to output HTML fragment with sections: headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections with real content.
We have content: "Our Story" paragraph about company. That could be "About the role"? Actually "Our Story" is about company, not role. But we can treat as "About the role"? The instruction: use
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections with real content.
We have content: "Our Story" paragraph about company. That could be "About the role"? Actually "Our Story" is about company, not role. But we can treat as "About the role"? The instruction: use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we need to map content to these headings.
We have:
- About the role: maybe the "What You’ll Do" section describing responsibilities. That's responsibilities.
- Responsibilities: list of duties.
- Requirements/Qualifications/Skills: "Must Haves" list.
- Benefits: "Why Sol de Janeiro?" bullet points.
- Pay: Salary Range.
- Schedule: "Must be comfortable working a hybrid schedule (1-3 days in our NYC Office)." That's schedule.
Also we have "Our Story" which is about company; could be "About the role"? Not exactly. Could be omitted? The instruction: include a section ONLY when the posting has real, specific content for it. We have content about company story; could be placed under "About the role"? Might be considered "About the role" but it's about company. However we could create a section "About the role" with that story? Might be okay. But better to treat "Our Story" as "About the role"? The heading examples are just examples; we can use any heading that matches content. But they said use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should stick to those headings. If we have content that doesn't fit, we could omit or incorporate into appropriate section.
Our Story could be placed under "About the role" as a brief description of the company and role context. It's okay.
Responsibilities: the bullet list under "What You’ll Do" and subsequent paragraphs.
Requirements/Qualifications/Skills: "Must Haves" list.
Benefits: bullet list under "Why Sol de Janeiro?".
Pay: Salary Range.
Schedule: hybrid schedule line.
We must not repeat job title as heading. No Job ID.
We must remove boilerplate: EEO, accommodation request, privacy policy link, etc. Also remove "The information contained herein is not designed to cover..." and EEO statement.
We must preserve all substantive information.
Let's extract:
Our Story paragraph:
"Our StoryLaunched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances. Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME100’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace."
We need to ensure spacing: there is missing space after "Our Story". We'll just keep as is but maybe add a space.
Responsibilities / What You’ll Do:
Paragraph: "Responsible for leading the regional Fragrance portfolio strategy and delivering brand & business objectives for the Americas. This role will translate global brand vision into regional strategy across consumer & retail marketing, innovation pipeline, and portfolio management. The Executive Director will lead a Fragrance marketing organization spanning Regional Brand Marketing, Retail Marketing, and Events, while influencing a broader cross-functional network across the Americas and Global organization. This role will report to the VP, Americas Marketing."
Then bullet list of duties (starting with "Define and cascade the strategic objectives...").
Let's list them:
- Define and cascade the strategic objectives for Body and Hair categories, ensuring they align with the overall brand vision and business goals.
- Lead the development and execution of a comprehensive 3-year strategic plan that addresses market trends, consumer insights, and innovation opportunities.
- Own the P&L for the categories, actively managing budgets, forecasts, costs, and pricing strategies to achieve financial targets.
- Drive profitability through meticulous financial oversight and strategic cost management.
- Develop and manage the rolling product launch calendar, coordinating with Product Development and other cross-functional teams to ensure timely and impactful product introductions.
- Oversee the process from concept to market launch, ensuring that products fulfill consumer expectations and brand standards.
- Lead and inspire a team of marketing professionals, fostering a culture of high performance, continuous improvement, and developmental growth.
- Ensure that all team members are aligned with the category’s goals and fully equipped to execute their roles effectively.
- Steward a strong and clear briefing and feedback process across your team.
- Represent the categories in strategic meetings with senior management and external partners, advocating for the category’s needs and strategic direction.
- Collaborate with Global Consumer Engagement and Creative teams to design and implement omnichannel go-to-market strategies that ensure cohesive brand messaging and optimize customer journey across all touchpoints.
- Work closely with regional commercial teams to ensure that global launches serve local market needs and consumer preferences, ensuring global brand consistency and local relevancy.
- Utilize data and analytics to identify fast-growing categories and subcategories, enhancing market share through well-informed strategies and actions.
- Develop and deliver innovation concepts that result in significant growth by conducting gap analysis and leveraging performance data as well as consumer-focused insights from internal and external sources, including CMI reports, regional and retailer consumer reports, and collaborative "In the Kitchen" sessions with retailers.
- Champion sustainability initiatives within the product lifecycle, from ingredient sourcing to packaging, ensuring that all products adhere to the highest environmental and ethical standards.
- Drive ongoing analysis of category and SKU productivity resulting in recommendations for SKU resupport, pivots, or discontinuation.
That's a lot; we keep all.
Requirements / Must Haves:
List:
- Bachelor's degree or equivalent required, MBA preferred.
- 10+ years of current experience in global marketing in the beauty sector with at least 5 years experience in the Skincare and/or Body Care category.
- Experience in OTC product marketing, such as SPF, scalp, or acne.
- Potent blend of strategic, creative, and analytic skills.
- Ownership mindset for programs and categories.
- Exceptional communication, presentation, and interpersonal skills.
- Strong attention to detail & organizational skills in a fast-paced environment.
- Team player with positive attitude and ability to build and nurture strong relationships.
- Experience directing & developing direct reports.
- Must be comfortable working a hybrid schedule (1-3 days in our NYC Office). (But schedule we will separate; maybe keep here but also schedule section.)
We could keep schedule separate; but the line about hybrid schedule appears in Must Haves. We'll still include it in schedule section; we can also keep it in Must Haves? Might duplicate. Better to move schedule to its own section and remove from Must Haves to avoid duplication. The instruction: do not duplicate lines. So we should not repeat same content. So we will extract schedule line and put under Schedule section, and remove from Must Haves.
Thus Must Haves list without that line.
Skills: Could be considered part of Must Haves; but we have separate Skills heading optional. We could put some items under Skills: "Potent blend of strategic, creative, and analytic skills.", "Exceptional communication, presentation, and interpersonal skills.", "Strong attention to detail & organizational skills in a fast-paced environment.", "Team player with positive attitude and ability to build and nurture strong relationships.", "Experience directing & developing direct reports." But we can keep all under Requirements/Qualifications; we just need to decide which headings to use.
We have headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule.
We can allocate:
- About the role: Our Story paragraph.
- Responsibilities: the "What You’ll Do" intro paragraph + bullet list of duties.
- Requirements: education and experience items (Bachelor's/MBA, 10+ years, 5 years in Skincare/Body Care, OTC product marketing).
- Qualifications: maybe same as Requirements? Could combine. But we need to avoid thin sections. Perhaps we put education/experience under Requirements, and skills under Skills.
- Skills: the skill-based items (strategic/creative/analytic, ownership mindset, communication, attention to detail, team player, experience directing reports).
- Benefits: bullet list under Why Sol de Janeiro?.
- Pay: Salary Range.
- Schedule: hybrid schedule line.
We must not create sections with filler. Ensure each has content.
Now produce HTML.
We'll wrap each section in Heading
then content: either
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should stick to those headings. If we have content that doesn't fit, we could omit or incorporate into appropriate section.
Our Story could be placed under "About the role" as a brief description of the company and role context. It's okay.
Responsibilities: the bullet list under "What You’ll Do" and subsequent paragraphs.
Requirements/Qualifications/Skills: "Must Haves" list.
Benefits: bullet list under "Why Sol de Janeiro?".
Pay: Salary Range.
Schedule: hybrid schedule line.
We must not repeat job title as heading. No Job ID.
We must remove boilerplate: EEO, accommodation request, privacy policy link, etc. Also remove "The information contained herein is not designed to cover..." and EEO statement.
We must preserve all substantive information.
Let's extract:
Our Story paragraph:
"Our StoryLaunched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances. Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME100’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace."
We need to ensure spacing: there is missing space after "Our Story". We'll just keep as is but maybe add a space.
Responsibilities / What You’ll Do:
Paragraph: "Responsible for leading the regional Fragrance portfolio strategy and delivering brand & business objectives for the Americas. This role will translate global brand vision into regional strategy across consumer & retail marketing, innovation pipeline, and portfolio management. The Executive Director will lead a Fragrance marketing organization spanning Regional Brand Marketing, Retail Marketing, and Events, while influencing a broader cross-functional network across the Americas and Global organization. This role will report to the VP, Americas Marketing."
Then bullet list of duties (starting with "Define and cascade the strategic objectives...").
Let's list them:
- Define and cascade the strategic objectives for Body and Hair categories, ensuring they align with the overall brand vision and business goals.
- Lead the development and execution of a comprehensive 3-year strategic plan that addresses market trends, consumer insights, and innovation opportunities.
- Own the P&L for the categories, actively managing budgets, forecasts, costs, and pricing strategies to achieve financial targets.
- Drive profitability through meticulous financial oversight and strategic cost management.
- Develop and manage the rolling product launch calendar, coordinating with Product Development and other cross-functional teams to ensure timely and impactful product introductions.
- Oversee the process from concept to market launch, ensuring that products fulfill consumer expectations and brand standards.
- Lead and inspire a team of marketing professionals, fostering a culture of high performance, continuous improvement, and developmental growth.
- Ensure that all team members are aligned with the category’s goals and fully equipped to execute their roles effectively.
- Steward a strong and clear briefing and feedback process across your team.
- Represent the categories in strategic meetings with senior management and external partners, advocating for the category’s needs and strategic direction.
- Collaborate with Global Consumer Engagement and Creative teams to design and implement omnichannel go-to-market strategies that ensure cohesive brand messaging and optimize customer journey across all touchpoints.
- Work closely with regional commercial teams to ensure that global launches serve local market needs and consumer preferences, ensuring global brand consistency and local relevancy.
- Utilize data and analytics to identify fast-growing categories and subcategories, enhancing market share through well-informed strategies and actions.
- Develop and deliver innovation concepts that result in significant growth by conducting gap analysis and leveraging performance data as well as consumer-focused insights from internal and external sources, including CMI reports, regional and retailer consumer reports, and collaborative "In the Kitchen" sessions with retailers.
- Champion sustainability initiatives within the product lifecycle, from ingredient sourcing to packaging, ensuring that all products adhere to the highest environmental and ethical standards.
- Drive ongoing analysis of category and SKU productivity resulting in recommendations for SKU resupport, pivots, or discontinuation.
That's a lot; we keep all.
Requirements / Must Haves:
List:
- Bachelor's degree or equivalent required, MBA preferred.
- 10+ years of current experience in global marketing in the beauty sector with at least 5 years experience in the Skincare and/or Body Care category.
- Experience in OTC product marketing, such as SPF, scalp, or acne.
- Potent blend of strategic, creative, and analytic skills.
- Ownership mindset for programs and categories.
- Exceptional communication, presentation, and interpersonal skills.
- Strong attention to detail & organizational skills in a fast-paced environment.
- Team player with positive attitude and ability to build and nurture strong relationships.
- Experience directing & developing direct reports.
- Must be comfortable working a hybrid schedule (1-3 days in our NYC Office). (But schedule we will separate; maybe keep here but also schedule section.)
We could keep schedule separate; but the line about hybrid schedule appears in Must Haves. We'll still include it in schedule section; we can also keep it in Must Haves? Might duplicate. Better to move schedule to its own section and remove from Must Haves to avoid duplication. The instruction: do not duplicate lines. So we should not repeat same content. So we will extract schedule line and put under Schedule section, and remove from Must Haves.
Thus Must Haves list without that line.
Skills: Could be considered part of Must Haves; but we have separate Skills heading optional. We could put some items under Skills: "Potent blend of strategic, creative, and analytic skills.", "Exceptional communication, presentation, and interpersonal skills.", "Strong attention to detail & organizational skills in a fast-paced environment.", "Team player with positive attitude and ability to build and nurture strong relationships.", "Experience directing & developing direct reports." But we can keep all under Requirements/Qualifications; we just need to decide which headings to use.
We have headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule.
We can allocate:
- About the role: Our Story paragraph.
- Responsibilities: the "What You’ll Do" intro paragraph + bullet list of duties.
- Requirements: education and experience items (Bachelor's/MBA, 10+ years, 5 years in Skincare/Body Care, OTC product marketing).
- Qualifications: maybe same as Requirements? Could combine. But we need to avoid thin sections. Perhaps we put education/experience under Requirements, and skills under Skills.
- Skills: the skill-based items (strategic/creative/analytic, ownership mindset, communication, attention to detail, team player, experience directing reports).
- Benefits: bullet list under Why Sol de Janeiro?.
- Pay: Salary Range.
- Schedule: hybrid schedule line.
We must not create sections with filler. Ensure each has content.
Now produce HTML.
We'll wrap each section in Heading
then content: either
for prose,
- for lists.
We need to avoid markdown fences.
Let's craft.
About the role:
Our Story Launched in 2015, Sol de Janeiro is a globally recognized, award-winning beauty brand, drawing inspiration from Brazil’s beauty rituals, warmth, and spirit. Sol de Janeiro delivers a sensory experience beloved by multi-generational consumers worldwide, with clinically proven results, transformative textures, and transportive fragrances. Headquartered in New York and launched as a digitally native brand, we have expanded globally with teams in Paris, London, and Germany. Our commitment to excellence has earned high-profile honors, including being named one of TIME100’s 2024 Most Influential Companies, Fast Company’s 2024 World's Most Innovative Companies, and WWD Beauty Inc’s Power Brands of 2024, underscoring its leadership in the beauty industry and outstanding workplace. These accolades highlight our dedication to being a leading brand in the beauty industry and an exceptional workplace.
Note: need space after "Our Story". We'll add. Responsibilities: start with paragraph: "Responsible for leading the regional Fragrance portfolio strategy and delivering brand & business objectives for the Americas. This role will translate global brand vision into regional strategy across consumer & retail marketing, innovation pipeline, and portfolio management. The Executive Director will lead a Fragrance marketing organization spanning Regional Brand Marketing, Retail Marketing, and Events, while influencing a broader cross-functional network across the Americas and Global organization. This role will report to the VP, Americas Marketing." Then- with each duty as
- .
Requirements: education/experience:
- Bachelor's degree or equivalent required, MBA preferred.
- 10+ years of current experience in global marketing in the beauty sector with at least 5 years experience in the Skincare and/or Body Care category.
- Experience in OTC product marketing, such as SPF, scalp, or acne.
We'll put in
- .
Skills: list:
- Potent blend of strategic, creative, and analytic skills.
- Ownership mindset for programs and categories.
- Exceptional communication, presentation, and interpersonal skills.
- Strong attention to detail & organizational skills in a fast-paced environment.
- Team player with positive attitude and ability to build and nurture strong relationships.
- Experience directing & developing direct reports.
Benefits: bullet list from Why Sol de Janeiro?:
- Competitive salary and bonus program for full-time team members
- Flexible hybrid work environment with opportunities for collaboration and growth
- Inclusive culture that values diverse perspectives and celebrates individuality
- The chance to be part of a fast-growing, award-winning global beauty brand
Pay:
Salary Range: $180,000 USD - $200,000 USD
Schedule:Must be comfortable working a hybrid schedule (1-3 days in our NYC Office).
Check for any leftover boilerplate removed: EEO, accommodation request, privacy policy link, etc
- .
Requirements: education/experience:
- Bachelor's degree or equivalent required, MBA preferred.
- 10+ years of current experience in global marketing in the beauty sector with at least 5 years experience in the Skincare and/or Body Care category.
- Experience in OTC product marketing, such as SPF, scalp, or acne.
We'll put in