Event Program Manager-Content Strategy

About the role

Crawford Group (www.crawfordgroup.com) is seeking an Event Program Manager-Content Strategy for a global technology client. The position is fully remote from within the Pacific OR Mountain Time Zones in the U.S.

Responsibilities

• Develop and execute the end-to-end content strategy and attendee content experience for a large-scale, multi-format conference.

• Serve as the strategic lead for breakout session content, speaker and instructor management, content technology, event websites, attendee journey, and onsite content execution.

• Work cross-functionally with event operations, marketing, web, technology, creative, AV, vendors, and internal stakeholders to translate business and event objectives into a cohesive, engaging, and measurable content experience.

• Program manage the conference breakout session program while managing and overseeing a team to support the execution and logistics of the program.

Qualifications

• 8+ years of experience in event content strategy, event marketing, conference programming, or a related field, preferably supporting large-scale B2B, technology, or enterprise events.

• Proven experience leading complex, cross-functional content programs from strategy through onsite execution and post-event analysis.

• Strong understanding of event content ecosystems, including session management, speaker management, scheduling, event websites, registration systems, and attendee engagement technology.

• Experience managing CMS or event technology platforms and working with system configurations, workflows, data, integrations, and QA.

• Exceptional project management skills with the ability to manage multiple workstreams, stakeholders, vendors, and competing priorities.

• Strong written and verbal communication skills, with the ability to communicate effectively with executives, speakers, internal teams, and external partners.

• Strategic and analytical mindset with the ability to translate attendee and business insights into actionable recommendations.

• Highly organized and detail-oriented, with the ability to operate effectively in a fast-paced, deadline-driven environment.

• Demonstrated ability to collaborate across marketing, creative, web, technology, operations, production, and other cross-functional teams.

• Comfortable working onsite at large-scale events and managing time-sensitive issues in a high-pressure environment.

• Experience with event management platform, Rainfocus.

• Comfortable building PPT decks and Excel for planning purposes.

• Ability to present to leadership.