EVENT & OUTREACH COORDINATOR #00097071

Hiring Department: Undergraduate Admissions. The Admissions Office serves as the primary point of contact for prospective students and supports them through application and onboarding processes. Recruitment activities include campus visits, outreach events, and enrollment communications.

About the role

The Undergraduate Admissions Event & Outreach Coordinator plays a key role in supporting the university’s recruitment and yield goals through the planning, execution, and assessment of high-quality admissions events and outreach initiatives. This position leads event operations, coordinates communication with prospective students and key stakeholders, and ensures that all events—both on-campus and off-campus—reflect the institution’s brand, mission, and commitment to student-centered service.

Responsibilities

• Event Planning & Management
  • Plan, coordinate, and execute a comprehensive portfolio of admissions and new student onboarding events, including open houses, group visits, specialty visit programs, admitted-student events, onboarding events, counselor programs, and virtual engagement opportunities.
  • Manage event logistics including scheduling, promotion, communication, venue reservations, catering, staffing, transportation, technology support, and event materials.
  • Develop event timelines, run-of-show documents, and staffing plans to ensure seamless execution.
  • Collaborate with campus partners—including academic departments, student services, student ambassadors, and external vendors—to deliver high-impact experiences.
  • Ensure event spaces are set up appropriately and maintain a professional, welcoming atmosphere for all guests.
• Outreach & Engagement
  • Coordinate and deliver outreach programs to support relationship-building with high schools, community partners, and prospective and admitted student populations.
  • Represent the university at select high school visits, community events, and college fairs as needed.
  • Support communication efforts and promotion related to events, including invitations, confirmations, reminders, and follow-up messaging.
  • Assist with Slate communication campaign development and review to ensure ongoing updates, accuracy, and alignment with recruitment goals.
• Data, Reporting & Assessment
  • Track event registration, attendance, and engagement metrics.
  • Conduct post-event evaluations to determine impact, gather stakeholder feedback, and implement improvements.
  • Utilize CRM software (e.g., Slate) to manage event builds, communications, and data integrity.
• Administrative & Operational Support
  • Maintain event budgets and process invoices, reimbursements, and purchasing requests.
  • Provide administrative support to the admissions leadership team as needed.
  • Assist with training and scheduling student ambassadors who support events and tours.
  • Ensure compliance with university policies, accessibility standards, and safety guidelines.
  • Manage the Event & Mail Office day-to-day operations, including coordination of postal mail campaigns, inventory management, and mailing logistics.

Requirements

• A Bachelor's degree or an equivalent combination of education and experience and at least 2 years of experience from which comparable knowledge and skills can be acquired.

Pay

The anticipated hiring range for this position is $53,976 to $55,000 annually. Salary is determined by a variety of factors, including but not limited to, the individual’s particular combination of education, skills, and experience, as well as organizational requirements.

Benefits

This position is eligible for University benefits. The University offers a comprehensive benefits package, including:

• Medical, dental, and vision plans
• Retirement contributions
• Generous leave policies (paid time off, short- and long-term disability, paid parental leave, paid caregiver leave)
• Educational fee discounts for all four UM System campuses

For additional information, visit the Faculty & Staff Benefits website.