Event Marketing Manager

Cisco · Glendale, CA · 1 mo ago

Marketing$120k–$152k/yrFull-time

About the role

The Cisco CXO Events team drives significant business impact for Cisco by creating the most engaging and innovative event experiences in the world for our customers, partners and employees. We are a team of strategists, event experience designers, marketers, and technologists working together to deliver award-winning experiences for our audiences. We are looking for a strategic and collaborative Event Marketing Manager to join the CXO Events team to lead the planning and execution of Cisco’s executive customer hosting programs across a portfolio of premier events and strategic partnerships.

Responsibilities

Lead the strategy, planning, and execution of executive customer engagement programs across Cisco's portfolio of premier events and strategic sponsorships.
Design and deliver customer experiences that align with business priorities while maximizing sponsorship investments and executive engagement opportunities.
Own the end-to-end attendee experience, including pre-event engagement through onsite delivery, executive hosting and post-event follow-up.
Build strong relationships and partnerships across Sponsorship Marketing, Field Marketing, executive stakeholders, internal brand teams, partner agencies, and external vendors.
Lead cross-functional teams to deliver integrated, high-impact customer experiences across multiple simultaneous programs.
Drive operational planning and execution across hospitality environments, including branding, buildout, product integration, guest experience, and messaging.
Partner with audience engagement and field marketing teams to support attendee strategy, customer targeting, and registration goals.
Develop and manage executive stakeholder engagement strategies that support high-touch customer experiences throughout planning and execution.
Evaluate program performance against business objectives, delivering post-event insights and executive recaps with recommendations for future optimization.
Oversee program budgets, forecasting, financial management and reconciliation, including agency/vendor SOW management.

Requirements

You have a passion for hospitality, premium experiences, and creating memorable moments that strengthen customer relationships. You understand that exceptional executive customer experiences go beyond flawless logistics - you recognize how intentional engagement and hospitality strengthen long-term customer relationships and business outcomes. You are a highly organized, self-motivated leader with strong strategic thinking and program management skills. You are skilled at navigating complex stakeholder environments, building trusted partnerships while maintaining alignment with leadership priorities and business objectives. You thrive in fast-paced, high-visibility environments and can effectively prioritize competing demands while remaining calm under pressure. You are equally comfortable developing strategy and rolling up your sleeves to execute with excellence. You are an exceptional communicator who provides clear direction, alignment, and transparency across teams and stakeholders. You possess strong executive presence and are comfortable engaging with senior leadership and high-profile customers. You value diverse perspectives, seek to understand differing viewpoints, and incorporate feedback to strengthen outcomes and decision-making. You are proactive, solutions-oriented, and continuously look for opportunities to elevate programs, processes, and experiences.

Qualifications

7+ years of agency and/or client-side experience developing and delivering premium, white-glove hospitality, and experiential marketing programs.
Background within a B2B technology environment is strongly preferred.
Demonstrated ability developing customer engagement strategies that align business objectives with executive customer experiences.
5+ years of experience managing executive stakeholders, high-profile customer engagements, and navigating complex, cross-functional organizations while operating comfortably in highly visible environments.
Prominent success managing multiple complex programs simultaneously, prioritizing competing demands, coordinating cross-functional teams, and delivering results in fast-paced, high-pressure environments.
Excellent written, verbal, and interpersonal communication skills.
Proven success leading cross-functional teams and managing agencies, vendors, and external partners.
Proficiency in managing program budgets, forecasting, agency statements of work (SOWs), and financial reconciliation.
Ability to travel domestically and internationally for site visits, event planning and program execution.
Proficiency with Microsoft Office Suite, including Outlook, PowerPoint, Word, and Excel.

Skills

Strategic thinking and program management skills.
Exceptional organizational and project management abilities.
Strong communication and interpersonal skills.
Ability to navigate complex stakeholder environments.
Experience with Microsoft Office Suite.

Benefits

At Cisco, we offer competitive compensation and comprehensive benefits packages. The starting salary range for this position is $120,200.00 to $152,300.00, reflecting the projected salary range for new hires in U.S. and/or Canadian locations, not including incentive compensation, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. For locations not listed, the recruiter can share more details about compensation for the role during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees; 1 paid day off for employee's birthday; paid year-end holiday shutdown; and 4 paid days off for personal wellness determined by Cisco. Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at a rate of 4.92 hours per pay period for full-time employees. Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations). Employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan. For quota-based Incentive Pay, Cisco Typically Pays As Follows: .75% of incentive target for each 1% of revenue attainment up to 50% of quota; 1.5% of incentive target for each 1% of attainment between 50% and 75%; 1% of incentive target for each 1% of attainment between 75% and 100%; and Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area $145,200.00 - $212,100.00 Non-Metro New York State & Washington State $129,100.00 - $188,300.00 For quota-based sales roles on Cisco’s sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.