Ethan Lazarof

About the role

We are seeking a Sydney-based fashion and lifestyle content creator to join our team. The ideal candidate is passionate about digital storytelling, with a keen eye for trends and the ability to create expressive, unique content that resonates with audiences.

Responsibilities

• Create high-quality fashion and lifestyle content for Instagram and TikTok.
• Develop and maintain a distinctive personal/brand style that reflects authenticity and creativity.
• Engage with a growing audience of 170K+ followers across platforms.
• Identify and adapt trends to produce original, compelling content.
• Collaborate with the community and incorporate vintage fashion influences into content.

Requirements

• Proven experience as a content creator, with a portfolio showcasing fashion and lifestyle content.
• Strong understanding of Instagram and TikTok platforms, algorithms, and best practices.
• Ability to produce content that is reactive, emotional, and deeply personal.
• Experience in social media management and digital storytelling.
• Based in Sydney, Australia.

Social media presence: Instagram @ethanlazarof (4K followers), TikTok @ethanlazarof (160K followers).