End-to-End Journey Management, Principal

About the Role

The Experience Insights & Enablement team is accountable for leading the development of an integrated Member Experience (MX) strategy connecting digital, call center, marketing, and operations with the focus of being best in class within the healthcare industry. The End-to-End Journey Management, Principal will develop and own the management of several interrelated journey maps to reflect the end-to-end experience (from acquisition to retention) of members and customers. This role will work closely with product strategy, digital, marketing, and operational teams to drive optimized member, provider, and customer experiences. This position reports to the Senior Manager, End-to-End Journey Management.

Our leadership model is about developing great leaders at all levels and creating opportunities for our people to grow – personally, professionally, and financially. We are looking for leaders energized by creative and critical thinking, building and sustaining high-performing teams, getting results the right way, and fostering continuous learning.

Responsibilities

• Take disparate information, collected through stakeholder interviews, market research, member feedback, and operational data, to develop easy-to-digest maps
• Identify critical moments and areas for improvement within the end-to-end member journey and determine KPIs for ongoing measurement
• Contribute to the development of a sustainable journey management program, including end-to-end journey atlas, journey health measurement, and governance structure
• Present actionable insights and recommendations to key stakeholders, including at the executive level, that drive business requirements
• Identify critical business opportunities (both short and long term) that enable transformational change across the enterprise
• Navigate ambiguity through strategic thinking, identify and drive improvements to various processes, programs, and tools
• Partner with cross-functional teams to shape and advance business cases that translate member experience insights into prioritized, measurable enterprise action
• Engage strong CX capabilities, including VOC analytics, end-state visioning, design, and roadmap development
• Champion an outside-in perspective and journey-centric operating models

Requirements

• Bachelor’s degree, or a high school diploma/GED plus four additional years of relevant experience in lieu of a bachelor’s degree
• At least 10 years of prior relevant experience
• At least 3 years of experience in Customer Journey Mapping and Management, including familiarity with software and techniques used for mapping and measuring customer journeys
• Experience facilitating workshops in both virtual and in-person settings
• Ability to translate quantitative and qualitative data into actionable recommendations
• Demonstrated experience communicating insights and recommendations to executive-level stakeholders
• Demonstrated ability to influence stakeholders and drive outcomes without direct authority
• Experience driving cross-functional alignment and leading initiatives in a matrixed environment
• Experience in the health payor space strongly preferred
• Experience leading complex improvement initiatives from discovery and analysis through business case development, implementation, and outcome measurement strongly preferred

Schedule

This role requires employees to be in-office based on our hybrid workplace model, balancing purposeful in-person collaboration with flexibility. For most teams, this means coming into the office two days each week. Employees living more than 50 miles from an office location will work with their manager to determine in-office time based on business need.

About Us

As of January 2025, Blue Shield of California became a subsidiary of Ascendiun. Ascendiun is a nonprofit corporate entity that is the parent to a family of organizations including Blue Shield of California and its subsidiary, Blue Shield of California Promise Health Plan; Altais, a clinical services company; and Stellarus, a company designed to scale healthcare solutions. Together, these organizations are referred to as the Ascendiun Family of Companies.

At Blue Shield of California, our mission is to create a healthcare system worthy of our family and friends and sustainably affordable. We are transforming health care in a way that genuinely serves our nonprofit mission by lowering costs, improving quality, and enhancing the member and physician experience. To achieve our mission, we foster an environment where all employees can thrive and contribute fully to address the needs of the various communities we serve. We are committed to creating and maintaining a supportive workplace that upholds our values and advances our goals.

Blue Shield is a U.S. News Best Company to work for, a Deloitte U.S. Best Managed Company, and a Top 100 Inspiring Workplace. We were recognized by Fair360 as a Top Regional Company, and one of the 50 most community-minded companies in the United States by Points of Light.

Our Values

• Honest: We hold ourselves to the highest ethical and integrity standards. We build trust by doing what we say we're going to do and by acknowledging and correcting where we fall short.
• Human: We strive to listen and communicate effectively, showing empathy by understanding others' perspectives.
• Courageous: We stand up for what we believe in and are committed to the hard work necessary to achieve our ambitious goals.

Pay

Pay Range for California: $137,720.00 to $206,690.00

Pay Range for Bay Area: $155,248.00 to $232,996.00

Note: This range represents the pay range for this and many other positions at Blue Shield that fall into this pay grade. Blue Shield salaries are based on a variety of factors, including the candidate experience, location (California, Bay Area, or outside California), and current employee salaries for similar roles.

Locations

Oakland, CA; Long Beach, CA; El Dorado Hills, CA; Lodi, CA; Rancho Cordova, CA; Redding, CA; San Diego, CA; Woodland Hills, CA