ECE Marketing Coordinator

Seattle Theatre Group (STG) is a nonprofit arts organization dedicated to creating enriching experiences in the arts, engaging diverse communities, and stewarding Seattle's iconic theatres and performance spaces. As the largest nonprofit performing arts presenter in the Pacific Northwest, STG welcomes more than one million people each year through a mix of Broadway productions, concerts, comedy, dance, speakers, and community events across our venues. Beyond our stages, STG is committed to expanding access to the arts through robust Education & Community Engagement (ECE) programs that include classes, workshops, artist residencies, youth programs, and community partnerships. Guided by our vision that STG is the people's theatre where all are welcomed and represented, we continually work to remove barriers to participation and ensure the arts are accessible, inclusive, and reflective of the communities we serve.

About the role

The Education & Community Engagement Marketing Coordinator works collaboratively across STG's Marketing & Communications (MarCom) and Education & Community Engagement (ECE) teams to develop and execute marketing strategies that promote STG's year-round education and community programming. These include workshops, camps, performances, artist residencies, and special events at Kerry Hall, other STG venues, schools, and community locations throughout the region. The ideal candidate is a creative, organized marketing professional with experience managing integrated marketing campaigns with a focus on digital channels, creating engaging digital content, growing and managing social media communities, placing advertising and media buys, and successfully overseeing multiple projects in a fast-paced environment. This role plays a vital part in connecting participants, families, educators, and community partners with meaningful arts experiences while amplifying STG's mission, deepening community engagement, and expanding access to the performing arts.

Responsibilities

• Partner daily with the Education & Community Engagement (ECE) team to prioritize marketing and communications initiatives, ensuring equity, accessibility, and audience engagement are central to all efforts.
• Collaborate with the Associate Director of Marketing & Communications to develop, execute, and manage integrated marketing and communications plans, including timelines, deliverables, media placements, and promotional assets.
• Develop compelling content for social media, email, blogs, web, and other storytelling channels that highlight the impact of ECE programs and advances STG's nonprofit mission.
• Manage marketing projects from concept through completion, including coordinating design requests, routing materials for review and approval, and trafficking creative assets and advertising.
• Partner with ECE and MarCom staff to write, edit, and coordinate newsletters, annual reports, event materials, brochures, and other print and digital publications.
• Manage ECE's social media presence across Facebook, Instagram, YouTube, and other platforms by:
  • Maintaining and executing a comprehensive content calendar.
  • Gathering photos, videos, participant stories, and other content from programs and events.
  • Creating and publishing engaging content that aligns with STG's brand and communications strategy.
  • Monitoring channels, responding to messages and comments, and fostering community engagement.
  • Collaborating with Social Media Manager to ensure consistency across organizational channels.
• Coordinate direct mail campaigns with external vendors and email marketing campaigns with Digital Communications Manager, including content development, audience segmentation, and scheduling.
• Coordinate photography and videography projects by working with ECE staff, creative vendors, and MarCom colleagues to capture and promote program impact.
• Work with Sr. Communications Manager to coordinate program announcements, media alerts, and other communications.
• Partner with the Data Specialist to develop and maintain audience lists, ensuring accurate segmentation and reporting.
• Prepare and analyze reports on registrations, campaign performance, and other marketing metrics to evaluate effectiveness and inform future strategies.
• Stay informed on emerging marketing trends, digital platforms, and communications best practices, making recommendations to improve processes, audience engagement, and campaign performance.
• Perform other duties as assigned in support of STG's mission and MarCom and ECE departmental goals.

Requirements

• To perform this position successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of the position.
• Work in an office environment as well as a hybrid work model.
• Must be able to lift or move 15-pound boxes.
• Nights and weekends are required based on events.

Qualifications

• 2 years of professional experience in marketing, non-profit arts organization, and communications preferred.
• Expertise in Diversity, Equity, Inclusion, and Accessibility frameworks and an ability to relate to diverse professional, cultural, and social perspectives in Marketing.
• Exceptional copywriting skills for program descriptions, emails, newsletters, social posts, and other promotional needs.
• Proven track record of managing multiple tasks at once and within a determined timeframe.
• Excellent organizational, verbal, and interpersonal communication skills.
• Able to focus, prioritize, and make decisions in an ever-changing environment.
• Must handle pressure situations tactfully and diplomatically, accomplishing objectives with a collaborative work style.
• Experience working directly with graphic designers is a plus.
• Working knowledge of Salesforce preferred.
• Demonstrated ability to work independently and as a team.
• Spanish-speaking and writing a plus.
• Ability to maintain a positive attitude and calm demeanor in a fast-paced, high-volume environment.
• Ability to exercise confidentiality and discretionary judgment.
• Other duties as assigned with flexibility to take on new responsibilities as the job evolves.

Benefits

• Medical, Dental, Vision, LTD, STD, and Life insurance benefits.
• Paid holidays, vacation, and sick leave.
• 403(b) with a discretionary match.

Pay

This position earns between $27.08 and $37.91 per hour, with a midpoint of $32.49/hour.