DSP Partnership Manager
About the role
We are looking for a DSP Partnership Manager who will lead demand-side business development — forging and growing strategic relationships with North America's leading DSPs, agency platforms, and trading desks. This is a partnership-first role. You will own the GTM strategy and commercial relationships that determine how ODK Media's premium inventory competes in the programmatic ecosystem. At the same time, you will bring genuine hands-on fluency in SSP operations and programmatic infrastructure — because the best partnership deals are built on operational credibility.
Responsibilities
Lead ODK Media's go-to-market strategy for demand-side partnerships across major North American DSPs, trading desks, and agency programmatic platforms. Own and execute the GTM strategy for DSP and agency platform partnerships — from initial outreach through deal activation and long-term revenue growth.
Identify, pitch, and negotiate strategic demand partnerships that unlock new revenue streams across CTV, streaming, and hotel TV inventory.
Build and maintain trusted relationships with programmatic buyers, DSP account teams, and agency trading desks across North America.
Design and package deal structures across Open Auction, PMP, and Programmatic Guaranteed that align ODK Media's premium inventory with advertiser demand.
Develop compelling inventory narratives that leverage ODK Media's Asian content leadership, community reach, and hotel TV network as differentiated value propositions.
Navigate contracts, partnership terms, and data agreements with sound legal and commercial literacy.
Build and manage a partnership pipeline with clear accountability — tracking deal status, revenue contribution, and strategic impact.
Represent ODK Media at industry events and cultivate relationships within the broader ad tech and programmatic community.
Requirements
Experience: 5+ years experience in programmatic advertising — DSP, SSP, or publisher-side Partnerships
Proven track record: Closing and growing demand-side partnerships
Ad Tech Depth: Strong grasp of auction mechanics, ad serving, SSP/DSP dynamics, and programmatic transaction flows
Commercial Acumen: Comfortable with deal terms, data agreements, and contract negotiation
CTV / SSAI Experience: With CTV monetization, FAST channels, or hotel TV environments — a strong plus
Network: Established relationships with North American DSPs, agencies, or trading desks
Hands-on Experience: With header bidding, Prebid, or server-side auction setups
Communication Skills: Able to build trust with external partners and internal stakeholders alike
Proactive Mindset: Someone who identifies opportunities and drives them to close without waiting to be directed