District Sales Manager

People & Training Development

Lead district hiring strategy including pipeline planning, recruitment, and turnover and LOA considerations; develop Store Managers in recruiting and training.

Build culture and engagement through recognition, coaching, and productive store visits.

Hold Store Managers accountable for managing and developing their teams and completing people processes accurately.

Address employee issues and administer progressive discipline; partner with HR and/or RD when appropriate.

Provide documented performance feedback to stores aligned with Company objectives.

Collaborate across districts and regions using Discussion Boards and regional communication channels.

Customer Experience

Ensure exceptional service and achievement of KPIs and sales targets through regular store visits.

Create a selling culture by training and coaching on selling techniques and product knowledge.

Resolve escalations and urgent requests to ensure make-it-right outcomes.

Drive program participation including memberships and special offers through team education.

Operations

Ensure district compliance with scheduling and payroll processes, budgets, policies, and applicable law.

Hold Store Managers accountable for building schedules including labor, availability, safety, and inventory considerations.

Utilize tools and analyze reports to identify trends, issues, and opportunities; develop and execute action plans.

Maintain continuity during disruptions such as closures, absenteeism, or operating hour impacts; step in as needed.

Execute company directives, promotions, and initiatives from Lids Headquarters.

Reinforce safety policies to ensure a safe work environment.

Manage facilities and supplies through service requests and replenishment.

Support inventory audits, investigate discrepancies, and resolve store-level issues promptly.

Plan audit cadence with the Regional Director, Regional Loss Prevention, and Store Managers.

Support new store openings including recruiting, visual merchandising, and vendor partnerships.

Oversee cash controls including accurate open and close procedures, counterfeit protection, and timely bank drops.

Product & Inventory Management

Oversee district product strategy including receiving, processing, merchandising, and exiting.

Monitor sell-through by reviewing store product levels and inventory accuracy.

Ensure visual brand standards including layout and VM strategy, window activations, hardware and mannequin flips, and seasonal or weekly changes.

Guide pricing execution including weekly markups, markdowns, and in-hour promotional signage adjustments.