Director, Surveys – Americas

About the role

This is a highly collaborative role for a leader who understands B2B research and survey delivery and can balance client service, commercial priorities, and operational execution to grow our Survey business in the Americas.

Responsibilities

• Survey Strategy & Growth
  • Lead the strategy and day-to-day performance of the Survey business across the Americas region.
  • Partner with Client Management leadership to identify opportunities to grow survey revenue, expand existing client relationships, bring in new business, and increase adoption of Survey solutions in the US region.
  • Translate client and market needs into priorities that improve the competitiveness, quality, and scalability of our Survey offering.
  • Partner with existing global Survey leadership to ensure regional priorities align with broader company objectives for the product globally.
  • Monitor business performance and develop plans to improve regional revenue, profitability, client satisfaction, and operational efficiency.
• Client Delivery & Operations
  • Oversee the end-to-end successful delivery of US Survey projects, including feasibility, survey setup, sampling, fielding, quality control, and final delivery.
  • Establish and maintain high standards for turnaround time, data quality, accuracy, and client service.
  • Partner closely with existing global Survey leadership to ensure consistency of project delivery, network health and product development.
  • Partner with Business Development and Client Service Management teams on complex or strategic Survey engagements.
  • Identify opportunities to streamline workflows, improve processes, and increase automation across the Survey lifecycle.
  • Develop and track key performance indicators related to revenue, turnaround time, quality, client satisfaction, and team productivity.
• Commercial Strategy & Growth
  • Actively support, develop, and own the sales process, including identifying opportunities, joining client meetings, developing solutions, scoping projects, helping position and differentiate our Survey capabilities.
  • Build relationships with key clients and prospects, serving as a senior subject matter expert for Survey and quantitative research solutions.
  • Identify opportunities to expand Survey relationships within existing accounts and develop new business across the Americas.
  • Partner with the Client Management and Survey leadership on pipeline development, pricing, proposals, and strategic opportunities.
  • Equip the Client Management teams with the training, tools, and messaging needed to effectively identify and sell Survey opportunities in the region.
  • Monitor pipelines, win rates, revenue, client retention, and other commercial KPIs to identify opportunities for continued growth.
  • Stay close to the market and client needs to inform the continued development of Survey capabilities and competitive positioning.
• Team Leadership
  • Lead, coach, and develop the Americas Survey team, creating clear expectations around performance, quality, collaboration, and client service.
  • Build team capabilities and ensure appropriate staffing and resource allocation as the business grows.
  • Foster a culture of accountability, continuous improvement, and strong cross-functional partnership.
  • Support training and enablement for Client Management teams in the US to strengthen understanding and positioning of Survey capabilities.
• Product & Technology Partnership
  • Partner closely with Product and Technology teams to identify opportunities to improve Survey tech, tools, and workflows.
  • Represent the needs of clients and Survey Operations in the development and enhancement of survey technology.
  • Support improvements across survey authoring, respondent targeting, sampling, fielding, quality assurance, analytics, and reporting.
  • Identify opportunities to use automation and AI to improve efficiency, respondent validation, data quality, and the overall client experience.
  • Support the adoption of new Survey tools and capabilities across the Americas organization.
• Quality & Innovation
  • Maintain strong standards around network health, respondent quality, data integrity, compliance, and privacy.
  • Stay current on trends in B2B research, quantitative insights, survey technology, and client expectations.
  • Identify opportunities to expand Survey offering through new methodologies, capabilities, partnerships, or technology.
  • Partner across the organization to continually improve the Survey client and respondent experience.

Requirements

• 10+ years of experience in market research, surveys, quantitative research, expert networks, or a related insights business, with demonstrated leadership experience.
• Demonstrated ability to win new business and develop client relationships to expand survey usage and grow revenue within and across clients and prospects.
• Strong understanding of quantitative research and survey workflows, including sampling, feasibility, fielding, data collection, and quality control.
• Experience leading teams and managing complex client-facing operations.
• Demonstrated ability to drive business performance while maintaining high standards for quality and client service.
• Strong commercial mindset with an understanding of how research solutions support client needs and revenue growth.
• Experience working cross-functionally with Commercial, Operations, Product, and Technology teams.
• Familiarity with survey platforms, research technology, automation, and emerging AI applications is preferred.
• Strong analytical, organizational, and problem-solving skills.
• Excellent communication and relationship-building skills with the ability to work effectively across functions, regions, and levels of an organization.

Benefits

• Competitive salary and performance-based bonuses (quarterly or annual, depending on role).
• Comprehensive health benefits with high employer contributions toward premiums; employer HSA contributions for qualifying HDHP plans.
• 401(k) contributions.
• Flexible working environment (fully remote or hybrid with 10 in-office days per month, depending on location).
• Responsible Paid Time Off, 7 sick days, and 12 paid holidays.
• Paid parental leave.
• Ongoing learning and development aligned with core values.
• Regular team outings, social events, and tenure gifts.
• Employer-provided technology.
• Paid corporate social responsibility days.