Jobs · Marketing · California

Director, Public Relations & Communications

Ware Malcomb · Irvine, CA · Yesterday
On-siteMarketingFull-time

Your Role

  • Develop and execute integrated PR and communications plans aligned with firmwide strategy, brand positioning and business objectives.
  • Oversee external communications, including media relations, press strategy, social media, email marketing, awards and speaking opportunities.
  • Lead PR campaigns and initiatives tied to strategic priorities; track editorial calendars and identify proactive visibility opportunities.
  • Expand market visibility by identifying and cultivating new media relationships, sponsorships, speaking platforms and thought leadership channels that extend the firm's reach across key markets and audiences.
  • Lead brand reputation management by establishing governance for firmwide messaging, brand standards and audience positioning to ensure consistency, differentiation and resonance across all channels and stakeholders.
  • Lead the firm's crisis communications framework by developing protocols, playbooks and response materials; overseeing escalation and approval processes; and training spokespeople to ensure timely, confident and effective messaging under pressure.
  • Serve as executive communications counsel as a trusted strategic advisor to senior and executive leadership on high-visibility, complex or sensitive initiatives, including messaging strategy, positioning and stakeholder communication.
  • Provide strategic oversight of agencies and external partners (PR firms, writers, photographers, freelancers), including scope development, budgets, performance measurement and success criteria.
  • Oversee paid media and budget planning, including strategy development, vendor management and ROI evaluation for paid placements, sponsored content and media amplification efforts.
  • Support firmwide storytelling through press materials, thought leadership content, awards submissions and digital channels.
  • Prepare spokespeople for interviews and media engagement; support leadership with messaging, talking points, Q&A and presentations.
  • Collaborate closely with Visual Brand, Marketing Leadership and cross-functional partners on website strategy, SEO alignment, planning and budgeting.
  • Establish KPI frameworks, benchmarking performance and producing regular reporting that translates communications data into actionable insights and continuous optimization.
  • Contribute hands-on execution when needed to ensure quality, consistency and deadlines are met.

Strategic & Leadership Responsibilities

  • Lead annual communications planning, KPI frameworks, playbooks, budgeting and team development.
  • Set governance for messaging, approvals and escalation. Steward reputation management across regions and markets.
  • Represent PR & Communications in leadership forums and cross-firm initiatives.
  • Optimize the operating model (processes, tools and partner ecosystem) to enable scale, consistency, and measurable impact.
  • Lead, mentor and develop PR & Communications team members, fostering growth, accountability and performance.
  • Champion long-term brand growth through a multi-year communications roadmap aligned with business priorities and supported by strong capabilities and partnerships.

Qualifications

  • Bachelor's or Master's degree in Communications, Public Relations, Journalism, Marketing or a related field (or equivalent experience).
  • 10-15+ years of experience in public relations and communications, including strategic leadership, crisis management and team leadership.
  • Demonstrated experience leading firmwide public relations and communications programs.
  • Strong media relations background with a track record of securing high-impact coverage.
  • Experience partnering with senior and executive leaders and multidisciplinary teams.
  • Proven ability to manage high-visibility communications initiatives and work effectively with agencies and vendors.
  • Exceptional writing and editing skills, with the ability to translate technical concepts into clear, engaging narratives.
  • Strong project management skills, including prioritization across competing deadlines.
  • Proficiency in Microsoft 365 tools (Word, Excel, PowerPoint, Teams, OneNote).
  • Experience in Architecture/Engineering, Construction, Real Estate, or professional services strongly preferred.

Skills

  • Strong leadership, collaboration and mentorship capabilities
  • Excellent communication, judgment and stakeholder-management skills
  • Issues management, crisis communications readiness and brand reputation stewardship
  • Paid media strategy and budget management
  • Performance measurement, KPI development and data-driven decision-making
  • High attention to detail, discretion and accountability
  • Positive, proactive and highly collaborative working style
  • Ability to thrive in a fast-paced and dynamic environment
  • Operational rigor across workflows, approvals, calendars and reporting

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