Director, Paid Media
January Digital · Dallas, TX · 1 mo ago
HybridMarketingFull-time
About the role
Join our dynamic team as a Digital Marketing Specialist. We are seeking an experienced professional who can drive campaign success across various platforms including TikTok, Meta, Pinterest, Snapchat, Amazon, YouTube, and more.
Responsibilities
- Develop and execute comprehensive digital marketing strategies for clients.
- Manage social media campaigns on platforms like TikTok, Meta, Pinterest, and Snapchat.
- Optimize paid search and social media ads to increase engagement and conversions.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Monitor and analyze campaign performance using analytics tools.
- Create and maintain compelling content for all digital channels.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum 3 years of relevant experience in digital marketing.
- Strong understanding of SEO, SEM, and social media marketing principles.
- Proficiency in Google Analytics and other digital marketing tools.
- Excellent communication and project management skills.
Qualifications
- Experience with TikTok, Meta, Pinterest, Snapchat, Amazon, YouTube, and other digital platforms.
- Ability to work independently and manage multiple projects simultaneously.
- Knowledge of data-driven decision making and A/B testing.
Skills
- Strategic thinking and problem-solving skills.
- Attention to detail and ability to meet deadlines.
- Strong organizational and time management skills.
- Ability to work effectively in a fast-paced environment.
Benefits
- Competitive salary and benefits package.
- Flexible working hours and remote work options.
- Professional development opportunities and ongoing training.
- Collaborative and supportive work culture.
Pay
Salary range: $60,000 - $80,000 per year.
Schedule
Full-time position with flexible working hours.